岷江上游退耕还林的思考

岷江上游不仅是长江上游生态屏障障的重要组成部分，更是成都平原的重要生态屏障和水源生命线，该区拥有丰富的水、生物、旅游等可再生资源，但在退耕还林（草）生态建设中表现出退耕面积扩大化、国家补贴政策一刀切、经济林比重过大等问题。文章指出，应在克服上述问题基础上，通过调整农村产业内部结构、加大坡耕地改造、发展旅游业、水电业以及加强变通、通讯设施建设是实现经济可持续发展的最佳选择。     

南水北调中线工程几点思考

本文从四个方面对南水北调中线工程进行了思考:①进行费用效益分析可以使决策更加科学化;②将水资源本身价值纳入经济分析之中实属必要;③需水区节水与调水投资效益比较十分重要;④选择合适的调水时间.对南水北调中线工程决策具有参考价值.     

史论结合原则在毛泽东思想概论教学中的应用

"史论结合"是提高毛泽东思想概论课程教学效果的重要方法.这一原则在课程中的运用是毛泽东思想的本质要求,是符合毛泽东思想概论课程教学目的和内容特点的,也有利于学生分析、解决问题能力的提高.     

农村邻里吃请行为的经济学和社会学分析

邻里吃请在农户年支出中占相当高的比重，所谓的人情开支已经演变成农民沉重的经济负担。农村非正常邻里吃请行为应该得到矫正。     

启发式教学初探

启发式教学 ,注重的是学生学习兴趣和目的的培养 ,不断增强课堂教学的趣味性 ,巧妙地提出问题 ,抓住重点 ,突破难点 ,精讲多练 ,使学生的学习变“被动”为“主动” ,从而达到启发式教学的目的     

Industrial life cycles and learning curves: Interaction of marketing and production

The price-oriented experience curve has been widely utilized as a model to design marketing strategies. Yet, it is cost over which many firms exercise the most control. This article explores the cost-oriented learning curve in conjunction with the product life cycle model as joint strategy constructs. Implications of variations in the learning curve parameters are examined.     

Marketing versus public relations in selling nuclear power

All too often, the terminology and practices of public relations are used when marketing is what is really needed. This misapplication appears most often when a concept, an idea, or an intangible product is involved. Webster defines public relations as: relations with the general public through publicity; those functions of a corporation, organization, branch of military service, etc., concerned with informing the public of its activities, policies, etc., and attempting to create favorable public opinion.This definition implies a general, ongoing effort to supply information supporting the image of an organization. There is, however, a considerable difference between this kind of activity and the specific, overt process of marketing. This difference has been particularly apparent in attempts of public utilities to “sell” nuclear power plants. Utilities, of course, are monopoly suppliers and, as such, must seek a favorable image in the community. Thus, when public opposition to nuclear power plants mounted, many utilities responded with stepped-up public relations programs; the method they knew best. This article examines the experience of several utilities in locating nuclear plants and suggests how marketing techniques might be used in selling this intangible product.     

Farmland Investment Under Conditions of Certainty and Uncertainty

This study investigates the potential for farmland to improve mixed-asset portfolio efficiency. Three major conclusions are drawn from the research. First, in a world with certainty, farmland can be shown to statistically improve mixed-asset portfolio efficiency. Second, with the introduction of uncertainty into the portfolio allocation model, investors can justify small or no allocations of farmland in a mixed-asset portfolio, although it appears that even with uncertainty prudent investors should evaluate the asset class. Third, with respect to farmland investment and geographic diversification, the results question the ability of an optimized mean–variance portfolio to provide substantial improvement in comparison to a naïve portfolio. The marginal improvement in portfolio efficiency of an optimized farmland portfolio versus a naïve farmland portfolio is not statistically significant.