E-loyalty driven by website quality: The case of destination marketing organization websites

The capability of website quality management to drive tourism customer e-loyalty is the key factor to achieve superior performance of destination marketing organization (DMO) website operations. The quality management approaches that revolve around website design quality and online relationship quality have drawn intensive attention from e-loyalty researchers in recent years. Thorough empirical investigation, however, still lacks in incorporating the integrative impact generated by the two approaches into DMO website quality management. The current study introduces and validates a theoretical framework based on such impact. As the research result reveals, six facets predict tourism customer e-loyalty directly: informational usefulness, navigational effectiveness, aesthetic appeal, entertainment, social presence, and self-concept congruity embedded in the functional, emotional, and symbolic dimensions of website design quality. Online relationship quality, comprised of relationship satisfaction and relationship trust, plays a partial mediator role in amplifying the e-loyalty driving effect of website design quality in the DMO website context.     

Assessing Value Co-Creation and New Product Success from Cultural Orientations and Relationship Marketing Perspectives

This study's main objective was to assess value co-creation and new product success among small and medium enterprises (SMEs) in Indonesia by incorporating cultural orientations and relationship marketing perspectives. The samples were purposely selected in two sectors: handcraft and food and drink. They were approached through a door-to-door distribution of the questionnaires. The findings indicated that relationship quality can enhance value co-creation and new product success when SMEs have a favorable combination of learning, market, and entrepreneurial orientations. However, this study suggests that SMEs do not utilize their relationships as arenas for learning and learning orientation can affect relationship quality only when it is supported by the other orientations.     

节点城市物流产业与区域经济的协同发展研究——基于全国性物流节点城市面板数据

文章以全国性节点城市的物流业发展与区域经济的关系作为研究对象,首先,运用聚类分析法根据21个节点城市的物流业现状进行了分类,在此基础上构建具有研究针对性物流业与区域经济的指标体系,将物流业分为物流业投入、产出和外部发展环境三个指标,并进一步细化,采用灰色关联模型分别研究三个指标与区域经济的关联性,最后,实证检验了各节点城市物流业发展水平与区域经济的协同发展度。研究结果显示节点城市物流业与区域经济具有互动关系;21个节点城市物流业发展与经济水平互动关系各不相同,应当探索符合自身特色的物流业发展战略,促进区域物流业与区域经济的协同发展。     

企业战略联盟中的开放式创新

在我国特殊国情下,战略联盟成为企业提升竞争力的重要手段．学者们从创新的视角分析．却把战略联盟作为企业践行开放式创新的一种组织形武,但是很少有学者去分析战略联盟对开放式创新的促进作用,更没有厦清二者的关系。基于此,本文把开放武创新和战略联盟作为两种独立的商业模式,并从三个方面来解析二者的关系,旨在为企业实施战略联盟和开放武创新提供理论指导,加快企业创新进程。,     

组织变革条件下雇佣关系的失衡与调适

雇佣关系是企业所有者和劳动者以市场为导向的经济合约模式,与社会制度没有必然联系。面对组织变革,传统的长期雇佣在降低成本、技术进步、战略调整等因素作用下逐步解体。对传统雇佣关系的否定并意味着对长期雇佣的否定,构建好新型雇佣关系对企业和员工都是必要的。     

企业信息化建设中的和合管理

和合管理既是中华文化的继承、也是管理学中的一个创新。信息工程监理是在信息化建设过程中发展起来的具有中国特色的管理活动,无论是方法论还是理论基础都还正在发展,其中的关系协调正是和合管理的直接印证。     

消费者伦理信念及关系质量对消费者非伦理行为的影响

本文运用典型相关分析法对中国消费者的伦理问题进行探讨,提出并检验了关系质量在消费者伦理信念与消费者非伦理行为决策中的调节作用。文章指出,鉴于信念与行为在很多场合下的非一致性,在以后的消费者伦理研究中,努力开发类似关系质量的调节或中介变量是有意义的。     

Trade Credit in the Crisis： Selling or Financing？

The work investigates the use of trade credit in Italy for reasons of a financial nature. The analysis considers Italian small and medium-sized enterprises （SMEs） and investigates, over the years of 2009-2011： the existence of functional relationships between the incidence of trade receivables and payables and corporate profitability; the existence of interdependencies between trade credit policy and trade debt policy; and the coexistence of interchangeable and complementary conditions between trade debts and bank loans and other sources of funding. To verify the research hypotheses, linear regression models on a yearly basis are used and these models are put under observation over the years of 2009-2011. We can conclude that there are interdependencies between trade credit policy and trade debt policy and that trade credit is a source of flexible way of financing, also available in periods of crisis, which has a positive effect on the profitability of SMEs and can be utilized as a complementary and substitute source of financing to bank loans.     

Credit lender–borrower relationship in the credit card market – Implications for credit risk management strategy and relationship marketing

Lehman Brothers filed for bankruptcy in 2008, precipitating the international financial crisis. Many questioned the banks’ risk-taking credit system. Understanding credit risk and how the credit system functions may provide knowledge on managing credit, to avoid another such international crisis. We study the credit card field and present a pricing decision model for managing credit risk. Recent credit lenders’ portfolio re-pricing practices call for immediate attention to the credit lender–borrower relationship and relationship marketing. A literature review and recent phenomena in the credit card industry reveal that the lenders’ re-pricing strategy negatively affects the credit lender–borrower relationship and relationship marketing. Thus, we introduce a pricing decision model incorporating the lenders’ re-pricing strategy and the credit lender–borrower relationship. Further, we discuss the implications of, and the role of marketing in, credit risk management and the implications of relationship marketing for credit lenders in foreign markets, including the US market.