基于动态竞争优势的价值链管理模式构建

本文首先从速度经济时代的现实出发引出企业动态竞争优势和价值链管理;其次指出了传统价值链管理的局限;再次,阐述了基于竞争优势的价值链管理理论演进;最后,构建了基于动态竞争优势的价值链管理模式。     

Materialism, status signaling, and product satisfaction

The consumer satisfaction literature has not, for the mos part, integrated individual values into the product evaluation process. Yet a comprehensive understanding of consumer satisfaction can best be attained by including both consumer and product factors. To demonstrate the usefulness of including individual values, this research focuses on one consumer value, namely, materialism. The authors empirically explore how this individual value is linked to consumers’ evaluations of products they have purchased. Using surveys, the authors collected data from a sample of college students (n=211) and a sample of adults (n=270). Across these two studies, using divergent samples and products, they find consistent evidence that materialism is negatively related to product satisfaction in product categories with high potential for status signaling, but unrelated to product satisfaction in product categories with lower potential for status signaling. The consumption goals that produce these product evaluations are empirically addressed Jeff Wang (jianfeng76@yahoo.com; PhD, City University of Hong Kong) is an assistant professor of marketing in the Faculty of Business at the City University of Hong Kong. This work was conducted when he was a doctoral student of marketing in the Eller College of Management at the University of Arizona. His research interests include social networks and consumer behavior, consumer satisfaction and well-being, materialism and consumption meanings, and consumer interests and public policy issues. His dissertation studies credit card debt as a socially embedded phenomenon and investigates how consumers leverage their interpersonal ties as they accumulate and repay their debt. Melanie Wallendorf (mwallendorf@eller.arizona.edu) is Soldwedel Professor of Marketing in the Eller College of Management at the University of Arizona. She holds an MS in sociology and a PhD in marketing from the University of Pittsburgh. Her articles on the sociocultural aspects of consumption have been published in theJournal of Consumer Research, Journal of Marketing Research, Advertising and Society Review, Addiction, Journal of Macromarketing, andAmerican Behavioral Scientist, among others. Her coauthored article on “The Sacred and Profane in Consumer Behavior” won theJournal of Consumer Research Best Article Award in 1992. Her research has been featured in theWall Street Journal, The Washington Post, The New York Times, American Demographics, andFortune, and has been funded by the Marketing Science Institute, the Arizona Disease Control Research Commission, and the Office of Earth Science at NASA.     

发展粮食期货市场 促进粮食市场化改革

随着粮食生产经营的全面市场化,健全和完善粮食期货市场有了更重要的现实意义:调节粮食供求,稳定粮食价格;优化粮食品种结构,推动产业化经营;为粮食企业提供避险渠道;减轻入世冲击,保护粮食安全。文章指出发展粮食期货市场的政策措施包括:推出大宗粮食期货交易品种;培育和发展套期保值用户;规范粮食现货市场;发展商品投资基金;开创场外交易;调整不符合国际惯例的法规政策。     

关于养老保险基金的几个问题

文章从建立养老保险基金的意义入手,探讨如何筹集养老保险基金,以迎接我国老龄化社会的到来,最后提出了养老保险基金保值增值的途径。     

电凝聚降氟器降氟改水的实验研究

通过对Ｚ—Ⅰ，Ｚ—Ⅱ型降氟器在沧州市饮用水降氟实验结果的对比研究，发现水的ｐＨ值、反应器的工作电流是制约降氟效果的关键。由于Ｚ—Ⅱ型降氟器对ｐＨ值具有控制作用，所以其降氟效果较好。     

"劳动价值论"不是"基础"--质疑以"基础论"为前提的争论双方

经典马克思主义的价值理论是与其唯物史观相统一的,承认生产力决定性原理.<资本论>展述的价值理论体系实际是"生产力价值论";在表达方法上它遵循着"从抽象上升为具体"和"逻辑与历史统一"的原则,从抽象的劳动价值论出发,逐渐上升到对市场价格的具体把握,包括明确承认使用价值对价值的决定意义,从而形成了在政治经济学中落实生产力决定性的理论体系;其中,从劳动价值论推出剩余价值论,只是这种"生产力价值论"体系在某些限制下产生的一个支论,意在从价值理论层面显示对资本主义市场经济"造反有理",它并不否定生产力和使用价值的决定性.但近年国内围绕劳动价值论形成的许多成果,仍然无视"生产力价值论",只把劳动价值论视为马克思主义政治经济学的"基础",难以自圆其说,首先是不能解释<资本论>一系列明确的论断,不能适应社会主义市场经济新要求,亟待回皈"生产力价值论".     

论流转税税负转嫁中的增值税

运用税负转嫁理论对我国现实经济生活中的问题,尤其是对主体税种——流转税中的增值税的转嫁问题进行了详细分析。否定了“作为价外税的增值税全部转嫁给消费者”这样一种观点,指出了增值税应该由生产者负担,即生产者是设计的税负人。但增值税又具有转嫁的可能性。在此基础上,归纳了增值税转嫁规律。     

谈企业集团财务竞争优势的建立

本文针对国际上出现的安然等破产事件和国内近期的德隆国际企业集团的财务危机，探讨财务风险价值管理在企业集团可持续发展过程中的功能与角色定位，并从以创造价值为导向的财务战略思想来构建企业集团财务竞争优势。     

中国房地产泡沫到底有多大

利用Ramsey模型，采取资本边际收益率法，实证测试了2000～2004年我国房地产的泡沫度，得出了期间我国房地产经历了从负泡沫、无泡沫到正泡沫演变的结论。     

关于人力资源价值计量问题的探讨

人力资源会计研究推动了劳动者权益理论的发展，但目前相关的会计核算理论与实践运用之间还有较大的距离，根本的原因是：人力资源价值计量这一“瓶颈”问题并未真正解决。本文在分析了当前相关研究中的难题及其原因的基础上认为：人才有价是因为人的素质有价、人力资源价值的内涵是素质的潜在价值、人力资源价值为个体的人所有并能够游离于任何单位之外。本文还探讨了采用修正的成本途径对个体人力资源价值进行评估的基本方法。