东莞市产业结构与土地利用结构的相关性研究

经过改革开放后三十多年的发展,东莞市已经成长为典型的劳动密集型的制造业城市。城市在不断地发展,土地资源的有限性与社会经济发展的矛盾日益突出,使得东莞市的产业结构和土地利用结构与改革开放初期时的状态有明显不同。本文通过分析该市2005-2012年间产业结构和土地利用结构的数据及相关性,进一步理清两者之间的关系,并依此提出如何优化东莞市产业结构,提高土地利用效率的建议。     

产业升级进程中职业技术技能的发展趋势及学习提升分析——以制造业为例

分析了产业升级与技术技能升级关系,产业升级进程中企业一线员工职业技术技能的发展趋势,探讨了如何促进职业技术技能的学习提升。     

企业应对劳动力成本增加的品牌战略研究

我国城乡居民人均收入将于2020年翻一番，由此引发的问题是劳动力成本的快速提高。文章在品牌经济学的框架下，分析指出通过品牌战略建设提高产品溢价能力，是企业应对劳动力成本上升的有效手段。通过构建引入选择成本的需求函数，证明了品牌溢价能力与其品牌信用度呈正比关系。在理论分析的基础上，文章提出了应对收入倍增的品牌战略路径，主要包括自主品牌-自主品牌、自主品牌-他人品牌、他人品牌-自主品牌、他人品牌-他人品牌等四种方式。企业可根据实际情况，选择合适路径实现从无品牌到弱势品牌，再到强势品牌的转变。     

对我国西三角经济区县域特色产业发展的探究

西三角地区的经济发展对于我国西部大开发的成功具有举足轻重的作用,而特色产业作为一种具有高效联动作用的产业集群,对带动区域经济的发展十分重要。本文从该地区县域内特色产业发展的现状入手,在分析县域特色产业发展中取得的成绩和经验,独特的发展思路以及发展中存在问题的基础上,提出适合西三角地区县域特色产业发展的有效途径和可行的发展模式。     

A Snap Shot of E-Commerce by General Line Industrial Distributors

Abstract

Industrial distributors and manufacturers are constantly in search of methods to increase sales and market share. While e-commerce is not new, its adoption is growing and gaining a foothold in American business. Most attention in the e-commerce realm has been on business-to-consumer-type ventures (Amazon, eBay, etc.); however it is the purpose of this paper to examine how e-commerce is effecting business-to-business transactions, specifically in fields relating to industrial distributors and industrial manufacturers.     

论产业集群背景下的浙江高等职业教育发展

近年来,浙江省高职教育发展迅猛,高职人才培养质量不断得到提升,然而在以产业集群为优势特征的浙江经济发展对人才需求特点,与高职院校人才供求之间存在错位。应有效培养浙江省高职教育针对产业案群对高职人才需求专业性、行业性、区域性、层次性特征,特别是在发挥政府职能之余,要挖掘院校潜力,吸引行业协会参与,搭建多渠道＂立交桥＂,创建出高职教育的品牌。     

“合规性”贸易壁垒影响产业国际竞争力的效应分析

“合规性”贸易壁垒的应用已成为当今贸易保护的最明显特征。本文首先简要讨论了产业国际竞争力的内涵及其评价方法,进而说明产业国际竞争力受“合规性”贸易壁垒影响的作用机理,并分别就“合规性”贸易壁垒对实施国及对象国的产业国际竞争力的影响效应进行了具体分析。     

基于生态位的奥运赞助企业品牌竞争研究

在当今社会,竞争涉及社会的各个领域,尤其是经济领域。而在经济领域,最重要,最突出的竞争就是品牌竞争。所谓企业品牌生态位就是企业在其品牌生态系统中所确定的"生态位",依据企业品牌生态位的形成探讨奥运赞助企业品牌的优势生态位,以此制定出奥运赞助企业品牌国际化的"生态"策略。     

对澳大利亚国家旅游品牌全球营销策略分析

悉尼奥运会的成功举办,产生了巨大的“奥运品牌效应”,带动了澳大利亚经济,推动了其树立奥运旅游的战略目标及旅游品牌营销与传播的整合。树立与推广澳大利亚国家旅游品牌全球营销策略,可加快中国旅游品牌化进程。应借鉴澳对目标市场细分,目标市场的确定以及整合各种媒体新品牌营销活动的成功经验,实施奥运阶段品牌营销策略和奥运旅游地区品牌营销策略,为中国充分利用举办北京奥运会之机,促进中国旅游向品牌化进程发展奠定基础。     

The visible hand: the role of government in China’s long-awaited industrial revolution

China is undergoing its long-awaited industrial revolution. There is no shortage of commentary and opinion on this dramatic period, but few have attempted to provide a coherent, in-depth, political-economic framework that explains the fundamental mechanisms behind China’s rapid industrialization. This article reviews the Embryonic Economic Development theory put forth by Wen (2016a). This article reviews the Embryonic Economic Development theory put forth by Wen . It illuminates the critical sequence of developmental stages since the reforms enacted by Deng Xiaoping in 1978: namely, small-scale commercialized agricultural production, proto-industrialization in the countryside, a formal industrial revolution based on mass production of labor-intensive light consumer goods, a sustainable ‘industrial trinity’ boom in energy/motive power/infrastructure, and a second industrial revolution involving the mass production of heavy industrial goods. This developmental sequence follows essentially the same pattern as Great Britain’s Industrial Revolution, despite sharp differences in political and institutional conditions. One of the key conclusions exemplified by China’s economic rise is that the extent of industrialization is limited by the extent of the market. One of the key strategies behind the creation and nurturing of a continually growing market in China is based on this premise: The free market is a public good that is very costly for nations to create and support. Market creation requires a powerful ‘mercantilist’ state and the correct sequence of developmental stages; China has been successfully accomplishing its industrialization through these stages, backed by measured, targeted reforms and direct participation from its central and local governments.