Empirical study on Chinese tourists’ perceived trust and intention to use biometric technology

This paper presents a theoretical model based on the Technology Acceptance Model combined with a perceived trust model. SPSS 23 and Amos 22 were used to analyze Chinese tourists’ responses regarding use of biometric technology in hotels and to assess whether their perception of trust – measured through five potential factors – affected their intention to use it. Chinese tourists traveling in Macau were recruited, and three types of biological identification technology were discussed. A total of 600 questionnaires were sent out, and 583 effective questionnaires were recovered. The results that in addition to perceived ease of use, other factors affected visitors’ perceptions of trust. The degrees of effectiveness, however, differed between the three biological identification technologies. Fingerprint technology was revealed to be the most trusted and accepted biometric technology.     

Online Customer Experience and Its Relationship to Repurchase Intention: An Empirical Case of Online Travel Agencies in China

The study reported here examines the relationship between flow experience and repurchase intention by focusing on the joint mediating effects of loyalty. Data were taken from a survey of shopping experiences, at online travel websites, of 325 customers in China. The results show that flow experience has a significant effect on repurchase attention. Moreover, interactive speed, skill, challenge, perceived control, telepresence, perceived usefulness, and perceived ease of use are positively related to flow experience. Lastly, the findings show that loyalty, to some extent, acts as a mediator between flow experience and repurchase attention.     

水利投入对国民经济增长拉动的数学模型

采用一般的Solow生产函数建立了计算水利投入对国民经济拉动作用的数学模型，应用灰色系统理论估算了资金和劳动投入的产出弹性，并通过某省一个实例进行计算，得出某省水利投入对国民经济增长拉动作用的量化数据。     

印度E—Choupal的商业模式及对我国农业电子商务的启示分析

文中对印度农业电子商务E—Choupal的产生背景、商业模式与服务内容进行了详尽分析,并对我国农业电子商务发展的启示做了阐述。     

日化用品行业的品牌扩散与市场进入壁垒

当前,品牌扩散战略己成为许多企业谋求成长、增强市场势力、遏制竞争者进入的重要手段。本文基于中国日化用品行业应用扩展的Hotelling模型分析了在位企业可以利用品牌扩散战略在获取经济利润的同时,成功阻止潜在竞争者的进入。     

基于Nerlove模型的中国不同区域玉米供给反应研究

针对我国玉米生产区域差异较大的特点,把全国分为三个玉米生产区域,构建了玉米单产和玉米种植面积供给反应模型,进而对我国玉米供给反应进行研究,并测算了我国玉米供给的面积弹性和单产弹性。研究结果表明,不论在长期弹性还是短期弹性方面,玉米种植面积弹性均优于玉米单产弹性。     

网上银行服务的用户采纳意愿研究

随着互联网的普及,以信息技术改造传统银行业务和开展网上银行服务己成为银行业发展的必然趋势。整合技术接受模型与任务-技术匹配模型,构建了我国个人网上银行服务的采纳模型,并采用结构方程模型方法对影响我国个人用户采纳网上银行服务的因素进行了实证研究。研究结果表明,任务-技术匹配通过感知有用性和感知易用性正向显著影响个人用户对网上银行服务的使用意愿;感知有用性正向影响使用意愿的作用大于感知易用性;而感知风险与结构保证对使用意愿的影响不显著。     

关于江苏FEEEP研究的若干思考

本文在广泛查阅、研究有关资料的基础上，介绍了江苏FEEEP研究的背景和意义，提出了研究的一些途径及若干认识。     

刍议中小企业发展中的金融支持问题

本文从中小企业的融资特征出发，通过分析造成中小企业融资困难的两大因素(信息不对称和金融体系的结构)的解决方式，提出一个满足不同规模企业融资需求的多层级的金融市场体系，并且在中小企业这一层级的金融市场中，构筑多元化的金融体系，应是适合中小企业发展的有效的金融体系结构。在此基础上，对我国建立多层级多元化的中小企业金融支持体系进行了一些思考。     

在BSV模型下矫正投资者对信息的认知偏差

Barberis、Shleifer和Vishny(1998)基于投资者认知市场信息过程中出现的心理偏差，解释了过度反应和反应不足现象，并在BSV模型的框架下，进一步引入了一个心理矫正中介来矫正投资者对市场信息的认知偏差。通过建立市场管理者与中介机构之间的委托一代理体制，发现确实有可能存在此类中介。市场管理者可以制定出一套针对此类中介的最优激励机制，对其进行监督管理。