Cruise infrastructure development in Auckland,New Zealand: a media discourse analysis (2008–2016)

The deployment of mega cruise ships is putting pressure on ports to redesign or construct new infrastructure. However, there is limited research which considers the media discourse surrounding this development over a longitudinal period. The aim of this paper is to explore how the media portrays the cruise infrastructure debate in the complex and highly contested political environment of Auckland, New Zealand. Thematic analysis was used to determine the most salient themes found in 103 published articles. Results revealed the media shaped the debate, focusing on a volatile political environment characterised by distrust, a lack of transparency and differing objectives among key stakeholders. An outcome of this research is a rich, in-depth case study of cruise infrastructure development presented through the lens of media discourse. Future research should focus on the perceptions of decision-makers, stakeholders and the community using hedging and framing to probe the media discourse surrounding cruise infrastructure development.     

海洋经济背景下的浙江邮轮旅游产业化研究

浙江的宁波、嘉兴、台州、温州、舟山港口城市大多具有接待邮轮旅游的经验。浙江发展邮轮旅游产业具有区位好、深水港多、旅游资源丰富、消费潜力大的优势,但也有服务设施不足、人才缺乏的劣势,面临国家大力发展邮轮经济、国外邮轮公司拓展浙江市场的机遇和周边城市竞争的挑战。SWOT分析可知,浙江发展邮轮旅游产业潜力巨大。国内外经验表明,浙江邮轮旅游业的产业化需要一系列的动力机制,包括：启动机制是政府主导,主导驱动机制是企业运作和旅游精品塑造,辅助驱动机制是科学促销。浙江在着重打造动力机制的同时,还需要综合的发展对策：政府引导,启动浙江邮轮旅游产业化;整合资源,合理布局浙江邮轮旅游产业;打造精品,以旅游产品带动邮轮旅游产业;培育企业,打造浙江邮轮旅游产业链;开拓市场,扩大浙江邮轮旅游产业的支撑面;培养人才,掌舵浙江邮轮旅游产业。     

Cruise visitors' experience in a Mediterranean port of call

This study aims to provide a better understanding on cruise travel experience by studying cruise ship passengers motivation, satisfaction and likelihood of return to the port of Heraklion (Crete, Greece). From the findings, it is evident that ‘exploration’ and ‘escape’ were among the main motivations of visitors, and ‘product and services’ as well as ‘tour pace’ were significant dimensions in shaping overall satisfaction levels. Nevertheless, onshore activities were restricted to sightseeing and shopping, because of the limited available time. Based on these findings, relevant proposals are made in order to provide positive port experiences. Copyright © 2010 John Wiley & Sons, Ltd.     

Word-of-mouth,buying, and sacrifice intentions for eco-cruises: Exploring the function of norm activation and value-attitude-behavior

Our theoretical framework was designed to explain passengers' decision-making process for environmentally responsible cruise products. Specifically, the goals of this study were to investigate passengers' decision formation by employing the Norm Activation Model (NAM), to extend it by integrating the value-attitude-behavior cognitive hierarchy, emotional process, and normative procedure, and to test the moderating impact of non-green alternatives' attractiveness in a cruise context. The measurement quality was found to be adequate. The prediction power of the proposed framework was superior to the original NAM. Findings from the structural model revealed that the hypothesized associations relating study variables within our proposed theoretical framework were generally supported; personal norm acted as significant mediators; and the role of personal norm and social norm in building intentions was salient. Additionally, the hypothesized moderating impact of alternatives' attractiveness in determining intentions was supported.     

Investigating the Sustainability of Cruise Tourism: A Case Study of Key West

This qualitative research examines cruise ship tourism through a case study of Key West, Florida, exploring its perceived benefits and drawbacks. It outlines the growth of the industry, the issues raised by that growth, and uses the land-use tourism model developed by Vera Rebollo and Ivars Baidal (2003) Vera Rebollo, J. F. and Ivars Baidal, J. A. 2003. Measuring sustainability in a mass tourist destination: Pressures, perceptions and policy responses in Torrevieja, Spain. Journal of Sustainable Tourism, 11: 181–203. [Taylor & Francis Online] , [Google Scholar] to probe those issues. The results illustrate how mature cruise tourism destinations such as Key West fear continued growth and loss of sustainability, but have mixed emotions about future quantitative and qualitative growth.     

Customers’ relationships leading to brand tribalism and tribe behavioral intentions

This study investigates the influence of customer relationships on brand tribalism and tribe behavioral intention in the cruise industry. A survey was conducted on a sample of 254 luxury cruise travelers. Results suggest that customer/brand and customer/other cruiser relationships have positive influences on brand tribalism, leading to brand tribe behavioral intention. Involvement moderates the influence of sense of community on brand tribe behavioral intention. Despite the critical importance of successful brand management, it has been little known the leading factors affecting brand tribalism. Furthermore, there is a linkage void with relationship marketing although it is significantly related to brand management. To fill this gap, this paper proposes an explanatory model in which the two leading factors of the relationship are associated with brand tribalism, leading to brand tribe behavioral intentions. The findings will contribute to the development of brand-related theory and managerial directions for practitioners.     

Influence of design on tourists’ recommendation intention: an exploratory study of fjord cruise boats

ABSTRACT

In this article we study the influences of esthetic, functional, and symbolic dimensions of design on attitude toward fjord cruise boats and intention to recommend using the product. Also, we argue for the importance of a product to blend in with the surroundings in which it is used – contextually congruent design. In two studies we find that aesthetic, functional and contextually congruent design has positive influences on attitude toward fjord cruise boats. Designers of fjord cruise boats should develop boats with designs that are congruent with the surroundings in which they will be used.     

环南海国家邮轮产业利益相关者均衡机制——基于协同博弈模型的探讨

环南海国家一直在积极推动邮轮产业合作,它们互为域内主要邮轮旅游目的地和客源国。与此同时,作为新兴产业,邮轮产业协同发展及区域合作还存在一定的短板。基于协同博弈的观点对环南海国家邮轮产业协同发展和环南海国家邮轮产业利益相关者均衡机制的构建进行探讨,以期为推动环南海国家邮轮产业、海洋旅游、区域经济的发展建言献策。     

后三峡工程阶段库区游船转型发展研究

三峡黄金航道奠定了游船的主导地位,进入后三峡工程阶段,库区江面变宽,航行条件改善,三峡游船需要进行转型,谋求新的增长空间。文章探讨了长江三峡游船的地位和作用,回顾分析了三峡游船发展的历程,剖析了三峡游船现存的问题,认为后三峡工程阶段库区可重点开发豪华游船、普通游船、旅游快艇、高端游艇和滚装船等五大游船产品,最后就三峡游船公司经营、营销网路、线路编排、管理措施、岸线资源、品牌建设、游船活动、船岸联营和游船产品等提出了具体对策。     

上海开发邮轮旅游的SWOT分析

邮轮旅游是休闲度假与观光旅游的完美结合,是国际旅游市场上增长速度快、发展潜力大的高端旅游市场。上海作为中国经济最发达的地区,具备开发邮轮旅游的自然禀赋和初步条件。本文运用SWOT理论分析了上海发展邮轮旅游的优势、劣势、机会及威胁,对上海如何开发邮轮旅游具有较强的现实意义。