Being passionate about the mobile while travelling

People interpret the availability of their mobile phone similar to their personal (social) relationships (friends, family, and pets). Hence, mobile phones are appliances that provide continuous functional and emotional support. Also, in the field of tourism, the integrated use of mobile phones is indicated by words such as ‘catalyst’ and ‘travel buddies’, enhancing tourists’ experiences. This study goes one step further by incorporating the concept of passion and affective outcomes of using the mobile phone while travelling. Perceived socialness of the mobile phone significantly effects passionate behaviour and affective outcomes. For practitioners aiming for digital innovation in the field of tourism, these findings provide insight into the development of tailor-made travel-related applications. Furthermore, affective feelings derived from mobile phone usage will be enhanced by effective travel-related applications encouraging the modern tourists while travelling.     

The impact of online celebrity in livestreaming E-commerce on purchase intention from the perspective of emotional contagion

The purpose of this study is to investigate (1) if online celebrities can directly emotionally influence consumers, and (2) if the other audiences of the same livestream can indirectly emotionally influence consumers to increase their willingness to buy the products recommended by the online celebrities. Therefore, to understand the reasons for the successes of livestreaming e-commerce. Two studies have been conducted: in Study 1, a questionnaire-based survey has been used for data collection and AMOS version 17.0 software was used to analyze the data of the Structural Equation Modelling (SEM); in Study 2, a web data crawler for data collection was developed using python software, and the collected data were processed by ICTCLAS text splitting tool and analyzed by Stata/MP 13.0 software for the econometric model constructed in this paper. This study found that the performance of online celebrities can stimulate consumers' emotions, and thus enhance consumers' purchase intention regarding the products recommended. This study also found that pleasure, arousal, admiration, and emotional trust can influence purchase behavior for cosmetics and clothing. For food products, only pleasure emotion, arousal emotion and admiration emotion can increase the willingness to purchase such products. For other audiences who watch the same Online celebrity for food products, the pleasure, arousal, and admiration emotions can increase searches for, and purchases of the products recommended. This study identified that online celebrities' performances can emotionally influence consumers' willingness to purchase products recommended by online celebrities directly. In addition, the emotions of audiences watching the online celebrities can indirectly influence consumers' willingness to purchase products recommended by the online celebrities.     

水产科技人力资源开发的激励机制探讨

本文在阐述水产科技人力资源开发与激励机制概念的基础上,分析了影响水产科技人力资源开发过程中激励机制形成的因素,提出了促进水产科技人力资源开发的四大激励机制:学术激励机制、环境激励机制、感情激励机制、分配激励机制等.     

Who is afraid of the Ebola outbreak? The influence of discrete emotions on risk perception

The appraisal tendency framework (ATF) suggests that discrete emotions mediate the relationship between cognitive appraisals and behaviors. Based on the ATF, this study analyzed and found that fear, anger, anxiety, disgust, and sadness were positively related to the US public’s risk perception about the Ebola outbreak. Fear was also found to inhibit the degree to which systematic processing of the relevant risk information influenced participants’ support for institutional mitigation measures such as sending more health professionals to help countries in West Africa deal with the Ebola outbreak. The result partially confirms the ATF and offers important practical implications in regard to the communication of emergent public health crises.     

The moderating effects of gender roles on service emotional contagion

This study attempts to examine how service personnel's appearances, attitudes, and behaviours affect customers' emotions and thus their satisfaction and loyalty; it also considers gender roles an important moderator, in that customers with different gender roles may detect and feel differently when they are exposed to personnel's appearances, attitudes, and behaviours. Empirical data were collected from customers in clothing shops in Taiwan. The results suggest that customers with androgynous role more sensitive to the emotional contagion process. Managerial implications and future research directions are also discussed.     

The effect of emotion and time pressure on risk decision-making

Emotion and time pressure are two important factors affecting risk decision-making. This study explored the interaction of emotion and time pressure on risk decision-making by adopting 3 (emotion state: positive emotion, negative emotion, and control group)?×?2 (time constraint: high time constraint and no time constraint) between-subject experiment design. The results showed that (1) both emotion and time pressure exerted significant effect on risk decision-making (generally, positive emotion renders participants more risk prone than negative emotion, and high time pressure promotes people more risk seeking than no time pressure); (2) time pressure polarized the effects of different emotions on risk decision-making. As effects of emotions were polarized under high time pressure, two distinct cognitive pathways may function in human decision-making. Based on our experimental result and previous neuroeconomic works, we proposed a novel dual cognitive pathways model to explain phenomenon in the current article.     

自主课堂在提高教学水平中的实用价值

自主有效课堂是一种充分发挥学生的主观能动性,使学生在动中学习,在学习中发展的一种新型课堂。它旨在培养自主的学习者,也就是能够进行有意义的学习并养成终生爱好学习的学习者。积极的课堂氛围是造就自主有效课堂的有效途径。     

The numbing effect of mortality salience in consumer settings

Nationwide Insurance and Johnnie Walker Scotch aired advertisements that encouraged people to contemplate death. What are the immediate emotional and perceptual outcomes of such advertisements? With five studies, thinking about death was found to attenuate emotional reactions and perceptions, a novel finding in the literature. This attenuation was observed with neural and self‐report measures along with retrospective and prospective assessments of emotion and is an outcome not yet investigated in mortality salience research. Contemplating death dampened people's expectations of emotion in a future consumption experience and diminished the attractiveness of the experience. Similarly, contemplating death affected backward‐looking assessments of emotion, for example, when nostalgic memories are brought to mind. Importantly, this dampening effect of mortality salience was replicated with advertisements that portrayed death‐related concepts and attenuated emotional reactions to subsequent advertisements.     

负面情感事件对一线服务人员情绪、满意及承诺的影响——以高交互服务行业为例

高交互性是服务行业的重要特征之一,服务过程中,服务人员会与顾客高频率接触,并通过与顾客的互动传递服务价值.在服务传递过程中通常会伴随出现一些情感事件,多为服务失败等负面情感事件,影响服务人员的情绪和满意.该研究在文献回顾的基础上,构建了高交互服务行业中情感事件对一线服务员情绪影响的模型,并以餐饮业为例对模型进行了实证检验,最终证实:管理者关怀导向和雇员的事件归因会对员工负面情绪产生影响,并最终影响其内部补救后的满意和情感承诺；同时,服务人员的情绪智力差异对模型起到调节作用.最后,文章阐述了研究结论与不足和下一步的研究方向.     

再谈“虚伪”笼罩下周朴园的悲剧人生

周朴园是四幕话剧《雷雨》中一个颇具争议性的＂核心＂人物。他存活于剧本中,是封建大家庭的罪魁祸首,还是旧情难忘的痴心汉,他对情感的流露是虚伪还是真实,学界一直众说纷纭。从人性的角度出发,通过剖析周朴园的内心情感,挖掘他痛苦的人生选择和隐藏真实而挣扎的无奈情愫,揭示他悲剧的人生。