论大众传媒载体在高校思想政治教育中的应用

大众传媒是指面向大众传播信息、知识、观念、娱乐等社会信息的媒体.随着大众传媒的飞速发展,其正成为大学生获取信息和社会生存资源的重要途径,也是环绕于高校思想政治教育的重要现实环境,给高校思想政治教育带来了积极和消极的双重影响.因此高校思想政治教育者有必要加强对大众传媒载体的研究和建设,以应对大众传媒发展带来的新情况、新问...     

Private acquisition gains: A contingent claims explanation

This paper studies announcement returns of Western European acquisitions of private and public targets. It uses a contingent claims perspective to offer a new explanation for the difference in abnormal returns between acquirers of private and public targets. In this context, an acquisition is analogous to buying a call option and the value of the acquirer increases with uncertainty about its growth prospects (options). We test this idea by studying the relation between announcement returns and acquirer's characteristics that proxy for the existence of growth options. Consistent with the contingent claims hypothesis, the private acquisition gains are associated with the combined effects of growth options (having higher runup before the acquisition announcement) with low level of leverage (near-all equity capital) and with uncertainty (measured by age and analyst coverage of acquirers).     

基于手机媒介的大学生思想政治教育

随着移动数据通信和互联网的有机融合,手机用户的数量激增,手机媒介所特有的便携性、即时性和共享性等特点为大学生思想政治教育工作者在利用手机载体开展思想政治教育活动带来了新的优势,也为高校思想政治教育工作提出了严峻的挑战。因此,高校应充分认识和利用手机媒介的优越性和网络特性,从手机文化建设、制度保障建设和思想教育者自身建设等层面加强和引导大学生的思想并充分发挥其教育功能,更好地为学生服务。     

Seeking roots and tracing lineages: constructing a framework of reference for roots and genealogical tourism

This article examines the role of media in the construction of place within the context of cultural heritage and postmodern flows. Both physical and virtual place involve actors, objects and actions that establish subjectivity, encode time, and frame space. Both environments are dynamic and generate meanings that are relevant to the actor, contextualizing the spaces in which she/he acts. From a post-stucturalist perspective, place can be viewed as a composite of interwoven texts – each discursive, contingent, ambiguous and contested. It is argued that virtual place is constructed through the embodied subjectivity of the actor, grounded by inter-subjective discourse and the texts they form within and beyond the physical dimensions of place.     

中国广播电视产业发展趋势及策略分析

文章对中国广播电视产业的体制结构、经济规模进行了分析，归纳总结了广电产业数字化、融合化的发展趋势，提出了进行资本调整、建立产业集团、推动媒介融合、树立栏目品牌等发展策略。     

试析新媒体对大学生思想政治教育的影响

大学生是新媒体技术使用最为广泛的群体。新媒体技术在给大学生带来积极影响的同时也带来了很多负面影响,一方面,新媒体提升了信息传输的效率,使大学生全面了解国内外重大时政要闻;另一方面,新媒体的不良信息也造成许多学生思想混乱,导致其思想沉沦,迷失自我。     

Exploring VCR use as a leisure activity

On the basis of a uses‐and‐gratifications perspective, this exploratory study examined the TV viewing and VCR use of a sample of 119 households with VCRs. The instrument developed for use in this study consisted of a TV and VCR diary in which respondents recorded a variety of information related to each viewing (or recording) occasion for 1 week. The results suggest that although the ability to manipulate the broadcast schedule was a valued feature of the VCR, VCR use merely enhanced established patterns of TV viewing rather than significantly altered TV viewing or leisure behavior. The playback function of the VCR represented a primarily solitary activity pursued for entertainment and relaxation. Watching rented movies represented a primarily social activity pursued for entertainment, relaxation, and companionship. An equal number of television programs were viewed alone as were viewed with others.     

浅析如何有效发挥网络媒体在国家形象传播中的作用

国家形象是一个国家软实力的重要组成部分,树立良好的国家形象已经成为全球化时代的重要生存之道。同时,随着信息化时代的不断发展,世界各国已经强烈地意识到,利用网络媒体进行国家形象传播已经成为一条方便、快捷、效率高的现实新途径。     

Efficiency of health care delivery systems: effects of health insurance coverage

Health insurance expansions may increase the demand for care-creating incentives for health systems to increase input consumption. The possibility remains that added capacity and personnel will have little effect on health outcomes, decreasing the technical efficiency of health care delivery systems. We estimate that a 1 percentage point increase in health insurance coverage decreases the technical efficiency of health care delivery by 1.3 percentage points, translating into approximately 50 billion dollars in additional health expenditures. This finding uncovers a previously unexplored consequence of changes in health insurance on the supply side of health care markets suggesting one avenue through which health care costs growth may occur.