基于顾客满意度分析的我国物业服务企业发展研究

我国物业服务企业经历了从行政管理向市场化转变的过程,物业管理模式经历了从"行政、福利管理型"向"行政与专业化相结合管理型"过渡,再向"房地产开发商直接管理型"和"社会化、专业化、市场化管理型"发展的过程。本文基于顾客满意度来研究和分析我国物业服务企业各阶段发展的特点和各阶段中顾客满意度与顾客忠诚度之间的关系。     

基于因子分析的新农合满意度问卷调查研究

本文基于安徽省颍上县江口镇的实地问卷调研,采用因子分析法从影响新农合满意度的14个因素中提取了5个公共因子,计算出总体满意度为56.89%,并设计出新农合满意度模型。在此基础上提出相应的对策建议,以期推动新型农村合作医疗制度的发展。     

高校课表编排系统的研究

课表编排是一个涉及多因素约束的、多目标的、结构复杂的典型组合优化问题,并且已被证明为一个NP完全类,其问题求解的时间复杂度呈指数函数增长。     

非财务指标与企业财务业绩相关吗——一项基于中国国有企业的实证研究

非财务指标是否能预测企业财务业绩的增长，综合业绩指标体系是否适合我国企业．是我国理论与实务界普遍关心的问题。本文以76家国有企业为样本，系统分析了非财务指标“客户满意度”与企业财务业绩的相关关系，为我国企业建立综合业绩评价体系找到了实证依据。研究表明，客户满意度高的企业具有更高的盈利能力；从客户满意度提高带来的两方面作用来看．企业更可能是通过提高单位产品的利润率来提高盈利能力．而不是通过增加销售来提高盈利能力。     

Predictors of expatriate hotel manager satisfaction in Asian Pacific countries

A sample of 104 expatriate hotel managers in the Asian Pacific was asked to respond to a questionnaire designed to analyze the effects of multiple job and non-job-related factors on expatriate job satisfaction and life satisfaction. The study shows that job satisfaction and life satisfaction are closely related, and share some common predictors. The five common predictors of expatriate satisfaction identified are role clarity, skill variety, participation in decision making, cultural adjustment, and cross-cultural training.     

保健和激励因素对员工激励作用的调查分析

赫兹伯格认为只有激励因素才具有激励作用,保健因素没有激励作用,只有安抚作用.而通过问卷调查和统计分析,激励因素给员工带来的满意与工作绩效的相关关系不显著,同样保健因素给员工带来的满意与绩效的相关关系也不显著.也就是说,在一定的情境下,激励因素未必有激励作用,保健因素也未必没有激励作用.     

The Effects of the Perceived Behavioral Integrity of Managers on Employee Attitudes: A Meta-analysis

Perceived behavioral integrity involves the employee’s perception of the alignment of the manager’s words and deeds. This meta-analysis examined the relationship between perceived behavioral integrity of managers and the employee attitudes of job satisfaction, organizational commitment, satisfaction with the leader and affect toward the organization. Results indicate a strong positive relationship overall (average r = 0.48, p<0.01). With only 12 studies included, exploration of moderators was limited, but preliminary analysis suggested that the gender of the employees and the number of levels between the employee and the manager are potential moderators of the relationship. In the current sample of studies, country where the research was conducted did not seem to have any moderating effects. In addition to suggesting further investigation of potential moderators, we call for research that examines the relationship between behavioral integrity and outcomes that include individual behavior and organizational performance.     

浅谈国际“名牌”的品牌运营策略

在先进的技术支撑和激烈的市场竞争压力下 ,企业应学习、应用先进的营销技术和理论 ,综合考虑市场需求、竞争状况及自身能力 ,选择合适的服务对象 ,并管理好客户关系组合 ,追求企业价值最大化。     

A dynamic diffusion model for managing customer's expectation and satisfaction

The paper aims at answering the generic question on how suppliers make the suitable and well-timed decisions in diffusing new technology effectively to adopters. Three major attempts are made for the study: First, investigating the entire process of the adoption and diffusion of technology innovation with reasonably well-accepted models in each areas. Second, proposing an integrated model by concatenating in structured manner the three prominent models for the management of technology innovation such as diffusion model, adoption model, and customer satisfaction model. Third, exploring the dynamic mechanism underlying outward behaviors of the integrated model proposed in the study which depicts the causal relationships that influence technology adoption and diffusion behaviors. An exploration of the dynamic mechanism underlying outward behaviors of the integrated model is presented in the study by introducing the system dynamics simulation technique. These attempts made for the study and the results perhaps allow both researchers and practitioners to gain insight into the causal factors influencing customers' adoption decision making processes and thereby into the potential diffusion patterns resulting from those adoption processes.     

Vacation decisions,activities, and satisfactions

Vacations are a major consumer expense category. People devote considerable attention to deciding whether to take one or not (generic decision), to making joint decisions as husband, wife, and children, and to acquiring information from different sources and media. Information functions to sensitize, persuade, heighten appreciation, and legitimize choices. Several vacation types can be distinguished. Life-style, as a broader concept, may server as a good basis of explanation for vacation behavior. Equity and attribution are important concepts in understanding vacationer (dis)satisfaction and complaint behavior.