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71.
《国际广告杂志》2012,31(8):1224-1239
AbstractThe current study adopts service dominant logic to examine how consumers react to social platforms that communicate corporate sustainability efforts. The results suggest a positive connection between corporate sustainability efforts and evaluation of e-service quality as well as between corporate sustainability efforts and e-WOM. We also find that corporate sustainability efforts encourage consumers to spread positive e-WOM on a platform that provides useful information and that is well-designed. This study extends our understanding of corporate sustainability efforts by applying service dominant logic toward an explanation of consumer evaluation and e-WOM. 相似文献
72.
Yoshinori Suzuki 《Journal of Business Logistics》2012,33(2):145-157
Disaster‐relief logistics consists of providing adequate emergency supplies rapidly to the affected people so as to minimize human suffering and death. This study empirically examines the impact that the shortage of fuel, a commonly encountered problem in many disaster situations, can have on the effectiveness of disaster‐relief logistics operations. We focus on investigating the following two issues: (1) whether the shortage of fuel is more damaging in attaining logistical goals than the equivalent‐sized shortage in emergency supplies themselves, and (2) what types of vehicles should be used when the fuel supply is limited. Results suggest that the shortage of fuel may be more damaging than the shortage of emergency supplies, and that smaller trucks may be preferred to larger trucks when the shortage of fuel becomes severe. 相似文献
73.
政府及开发商通过权力与资本结盟的方式来推动城市社区的更新,公众参与和合作的作用往往被完全忽视.田子坊城市社区更新的事例充分证明,在单纯公众主事的城市社区更新中需要一个多方参与的、开放的更新模式,这种公众力量参与其中的城市社区更新模式是一种可持续的模式,对于今后的城市社区更新具有广泛的启示意义和示范价值. 相似文献
74.
布迪厄提出资本有经济资本、文化资本、社会资本等不同形态,并认为不同形态的资本之间是存在着相互转换的。在现实世界的资本转换之中,广告传播产生了积极的推动作用,并且随着广告业的纵深发展,这种推动作用会表现得越来越明显。 相似文献
75.
Health and social care services are changing – and this change is radical. Service user and carer involvement has been a key aspect of health and social care policy for a number of years. In terms of the National Health Service (NHS), this has been significantly strengthened by the report ‘High Quality Care for All’. The NHS will no longer be a monolith dictating what services it offers. It is beginning to take seriously the views of its consumers: the patients, service users and carers. The NHS is starting to put the patient experience at the centre of everything it does, and its regulators are asking for evidence of public and patient involvement. This process may yet prove to be one of the NHS' greatest challenges as it transforms to prioritize the consumer viewpoint. Social care, though further down the line in relation to involvement, is now responding to the relatively new personalization agenda. This paper will consider what the university sector can do to embed the consumer and service culture within the education of health and social care professionals. It looks at the challenges of involvement and required culture change, highlighting the key points to address in the early and middle stages of involvement from a university office's perspective. It includes examples of consumer involvement in teaching, assessment and the selection of students and how their input is starting to make a difference. Finally, the paper outlines what is needed in a development office to establish and support effective service user and carer involvement on health and social care courses in higher education. The article concludes by acknowledging that there is much more work that needs to be done in this field to embed the work of a development office, but that early steps have been promising. 相似文献
76.
Gillian Kemp 《International Journal of Consumer Studies》2010,34(3):326-332
Since its conception in 1945, the UK National Health Service (NHS) has been the focus of extensive political rhetoric regarding the involvement of patients and the public in the provision of health‐care services both locally and nationally. However, achieving substantial user involvement within local communities has proven to be a complex task. The exploratory research presented in this paper investigates the influence of social networks within local communities and its relevance for user involvement. Four main findings emerged: interviewees have strong informal social networks; there is a strong sense of generalized reciprocity; diversity is limited within the social groupings; and there exists a lack of trust in governmental institutions. With regards to health issues, there is an overriding feeling that ‘things like that should be left to the people who know’. If user involvement is to be achieved at the level envisioned by the UK government, achieving a greater relevance for users is essential. 相似文献
77.
社会资本是市场经济良性发展的必要因素,可以有效避免市场经济活动中的零和博弈现象,降低管理成本。目前中国的社会资本衰落,源于两个方面的因素:共同价值观的多元化和社会中信任的减少。重构社会资本,有赖于传统文化的复兴、执政党的示例作用和法制的加强。 相似文献
78.
社会救济是社会成员生存权利的最后一道防线。本文论述了我国农村社会救济事业发展过程中出现的问题,并提出构建农村救济体系的建议。 相似文献
79.
文物是人类劳动、智慧和精神的结晶,是向社会公众进行爱国主义、革命传统和历史唯物主义教育的最直接的物证。文物包括物质和非物质两大属性,文物的价值和社会教育功能都是通过非物质文化属性来体现的。因而,要提升博物馆的社会教育效能就必须要充分凸显文物的非物质文化属性,利用文化部门的宣传教育优势,结合旅游业的宣传推广,植根学校和社会教育,才能达到提高公众文化素质的目的。 相似文献
80.
在社会化条件下的传统型中国乡村,生产、生活、乃至交往都被卷入了一个开放、流动、分工的社会化体系之中,以往那个封闭、保守、内敛的传统乡村社会中的乡村信任模式在新的社会环境下受到了不可避免的冲击与影响。本文从社会流动对于传统村庄信任模式的冲击的角度思考在社会转型期条件下构建村庄信任模式的理性道路。 相似文献