改进利润计量管理的战略性思考

现行会计利润计量只关注短期忽视长期,不能适应战略管理的现实需要,必须以企业价值增长理论为指导,拓展会计计量利润的空间及目标。利润战略管理的基本内容包括构筑利润导向型经营策略体系、培育企业利润心理和建立有效保护企业利润的战略控制体系。文章认为,销售利润率、预期利润增长率、资产效率、战略控制指数、市值收益比率这5个指标的复合计量,可以作为会计对战略转移利润进行核算的一种尝试。最后,作者借鉴国际权威咨询公司的成果对各类企业如何立足自身客观条件逐步实现价值增长提出了具体的策略思路。     

Strategic groups as reference groups: Theory,modeling and empirical examination of industry and competitive strategy

Previous studies on strategic groups have mainly focused on their static characteristics in order to test the theory of strategic groups and intraindustry performance differences (Porter, 1979; Cool and Schendel, 1988; Fiegenbaum and Thomas, 1990). In contrast, this study takes a longitudinal, dynamic perspective and describes the forces driving strategic group membership and structural evolution. It proposes that a strategic group acts as a reference point for group members in formulating competitive strategy. A partial adjustment model of strategic mobility is then developed which incorporates the idea of a strategic group as a reference group. It models strategic change in an industry both within and across strategic groups. The model is tested in the context of an in-depth industry analysis of the more significant firms in the insurance industry over the 1970-84 time period. The results suggest that strategic groups act as reference points for firm strategies and that predictions of future firm strategies and industry/group structures may also be successfully derived.     

国际电子商务中的语言差异问题及其解决策略

在电子商务的全球化过程中，各地区的语言、文化差异。给国际电子商务展开带来了一定的障碍，本文论述了语言问题产生的根源，并提出了相应的解决策略，以期对国内企业的未来发展有所助益。     

试论现代市场经济条件下的企业成本管理

成本管理在企业管理中一直备受重视，在现代市场经济条件下，企业的外部和内部环境都发生了较大变化，成本管理又面临新的挑战。在这种形势下，本文提出企业应墨迹成本管理观念，完善成本管理方法，以适应时代的发展。     

战略管理会计的目标与原则分析

管理会计的目标与原则曾经受到国内外学者的广泛关注,但是相关研究并没有出现重大突破。新的经营环境和战略环境要求管理会计的目标与原则必须适应新的变化,以便在新环境下实现管理会计的职能与作用。基于此,文章提出了战略管理环境下管理会计的目标与原则。     

企业评价创新——从绩效评估到基于战略聚焦的价值管理

新经济时代的企业环境促使企业管理战略发生了巨大变化,同时又为企业组织与运营模式的创新提供了先进手段。在这种环境下,传统绩效评价模式呈现出诸多方面的缺陷和不适,因此必然要求相应的改变。本文分析了企业绩效评价的研究现状,探讨绩效管理的发展趋势,最后就两种面向战略聚焦的价值管理模式进行评述。     

Work Values and Preferences for Employee Involvement in the Management of Organizations

This study has 3 objectives: to develop a scale to measure preferences for involvement in management (PIM), to examine if PIM are related to work values (altruism, pride in craftsmanship, collectivism, and individualism), and to examine if PIM are affected by a bundle of work values. Data are taken from 749 participants to develop a psychometrically appealing scale for measuring PIM. Using the universalistic perspective, we predict a positive relationship between PIM and altruism, pride in craftsmanship, and collectivism, and a negative relationship between PIM and individualism. Using the synergistic perspective, we hypothesized that PIM are likely to be positively affected by a bundle of work values. Our results support the universalistic perspective because PIM are positively related to altruism, pride in craftsmanship, and collectivism, and negatively related to individualism. Our results did not support the synergistic perspective. In the final section of the paper, we outlined the implications of our results for organizational practice and public policy.     

我国企业国际科技合作现状及对策研究

文章从经济和科技全球化背景下企业国际科技合作的战略地位分析入手,介绍了我国企业国际科技合作概况,重点分析了企业对外科技合作存在的主要问题,提出了推进企业国际科技合作发展的8点对策建议。     

战略联盟信息系统整合

分析了战略联盟信息系统整合的目的，必要性，存在的风险因素，提出了战略联盟信息系统整合的对策。     

服务贸易发展的宏观政策战略转变分析

顺应全球产业结构的发展变化趋势,做好中国服务贸易发展的战略准备。作者提出了中国宏观经济发展思路和宏观经济发展政策的八个战略转变建议及具有针对性的有关中国服务贸易发展的五大产业政策转变对策。