创新要素投入产出效率随机变动测度与结果分析

创新要素配置在投入产出两个环节中生成大量不完全技术信息，投入产出效率随机变动更加明显。从投入产出数据集合中提炼共同因子，与不可观测变量构成预测器，建立因子增广向量自回归模型(FAVAR)，分析随机变动方差构成，测度投入产出效率随机变动程度。随机变动效应包括水平效应、稳定性效应和规模效应。投入产出效率自回归扰动项表示随机变动程度，将其细分为共同因子，计算预测器方差及其与投入产出效率的协方差。基于669家上市公司月度、季度、半年度和年度技术研发数据，比较分析投入产出效率随机变动程度及形成原因，引入脉冲响应法分析变量方差构成与变动特征，提出相关政策建议。     

The Role of Ethical Standards in the Relationship Between Religious Social Norms and M&A Announcement Returns

Journal of Business Ethics - Prior studies suggest that firms headquartered in areas with strong religious social norms have higher ethical standards. In this study, we examine whether the ethical...     

应用型本科高校市场营销学课程线上教学质量评价体系构建

以市场营销学课程为例,探索构建应用型本科高校线上教学的质量评价体系,有助于推动线上教学高效提质发展。通过综合15位市场营销教学领域专家教授的评价意见,结合市场营销学课程线上教学基本要求,运用层次分析法,设计出市场营销学线上教学质量评价指标体系。该评价体系兼顾师资队伍、教学理念、教学方法、教学目标、教学过程、教学资源、教学活动、教学评价与反馈等标准,对应用型本科高校线上教学活动的开展和质量把控提供一定的借鉴价值。     

Contracting and Reporting Conservatism around a Change in Fiduciary Duties*

We exploit an influential 1991 Delaware court ruling to examine simultaneously two types of conservatism that play important roles in resolving creditor–owner agency conflicts: contracting conservatism and reporting conservatism. The ruling expanded managerial fiduciary duties in favor of creditors for Delaware-incorporated firms in the vicinity of insolvency. In those firms, following the ruling, debt contracts are less likely to include conservative adjustments to accounting numbers used for covenant compliance (i.e., contracting conservatism decreases), while public financial reporting becomes more conservative (i.e., reporting conservatism increases). The decrease in contracting conservatism is concentrated in firms that exhibit a greater increase in reporting conservatism, suggesting that reporting conservatism is more cost-effective in resolving agency conflicts. In addition, the substitution effect is more pronounced in firms facing greater business uncertainty and firms with greater board independence.     

经济带:新发展阶段的新愿景

经济带已成为承东启西、连南贯北的"经济主骨架",在国民经济整体格局中的战略地位日益凸显,对我国经济发展具有重大战略意义.经济带的形成有其深刻的理论基础和现实条件,我国"两横"——长江经济带和陇海兰新经济带,以及"三纵"——沿海经济带、京广京哈经济带、包昆经济带五条经济带,需要进一步集聚经济要素,破除要素流动壁垒,提升节点城市能级,推动区域经济合作,以经济带建设推动我国经济高质量发展.     

Gamified interactions: whether,when, and how games facilitate self–brand connections

Firms increasingly use games to interact with their customers. Yet, surprisingly little is known about whether, when, and how such “gamified” interactions engage consumers with a firm’s brand, thereby facilitating self–brand connections. Building on flow theory, we show that gamified interactions that are highly interactive and optimally challenging facilitate self–brand connections, because such games lead to emotional and cognitive brand engagement. A field study and three experiments across various product domains and game designs support our theory. We also identify conditions under which consumers do not become engaged with a brand, namely when firms restrict their decisional control either to voluntarily participate in the game (i.e., compulsory play) or to spend as much time as desired playing the game (i.e., time pressure). Our findings advance existing knowledge about the use of games in marketing and provide important implications for how marketers can harness their potential to build self–brand connections.     

Fixed-Term Contracts and Labor Market Duality in France

The French labor market is segmented between permanent and temporary workers. The second category has difficulty in getting an open-ended contract. This paper aims at depicting workers on short-term contracts and shows the consequences on their professional career are negative and significant. A large part of the wage gap between permanent and temporary workers remains unexplained by observable characteristics. They receive less on-the-job training and their likelihood of obtaining a stable job is lower than 30% after 1 year and a half. They have also a higher probability of being the adjustment variable in case of an economic negative shock. These different findings show the importance of using public policies to encourage transitions from fixed-term to permanent employment and reducing labor-market duality.