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Kevin L. Eastman Jacqueline K. Eastman Alan D. Eastman 《Risk Management & Insurance Review》2002,5(2):117-134
This article uses a survey of insurance agents in Florida to examine the manner in which insurance agents use and view the Internet as a method of marketing insurance products. The results of the survey suggest that the agents’ use of the Web and their attitudes toward the Web do not vary by demographic characteristics (including age, education level, gender, and income). In addition, the agents’ perception of the Internet as a threat (rather than an opportunity) does not vary by age or education level and is not correlated with their attitudes toward the use of the Web. However, while Internet marketing and other means of direct selling are viewed by the agents as equal threats to their sales, the agents believe that such marketing by other companies is a greater threat than that done by the companies they represent. 相似文献
3.
As the issue of marketing's social responsibility grows in significance, the topic of materialism surfaces. While many marketing efforts encourage materialism, the materialism that is encouraged may have negative societal effects. An understanding of the effects of materialism on individuals, families, society, etc., is important in evaluating whether or not it is socially irresponsible for marketers to encourage materialism. However, the adequate empirical work has not yet been done on the overall effects of materialism. The current paper asks and addresses one important empirical question in this area. Do consumers who are more materialistic have different ethical standards than those who are not? Empirical evidence is presented which would indicate that materialism is negatively correlated with people's higher ethical standards as consumers. The implications for this in understanding social responsibility are discussed. 相似文献
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Jacqueline A. Hickling Caroline L. Miller 《International Journal of Consumer Studies》2008,32(6):574-578
Tobacco promotion influences tobacco consumption. Traditional forms of tobacco promotion have been heavily restricted in response to the harmful effects of tobacco. Tobacco displays at the point of purchase are increasingly important as a means of communicating brand imagery for the tobacco industry, especially when advertising is restricted at these points. Previous research has demonstrated that children exposed to tobacco advertising at the point of purchase have inflated perceptions of availability, use and popularity of tobacco. Internationally, laws are being debated and implemented to prohibit or restrict the display of tobacco at the point of purchase or put tobacco out of sight. Such measures would reduce tobacco product exposure and, hence, tobacco marketing among youth and the community. In South Australia, a ban on all cigarette advertising at the point of purchase was introduced in 2005. This study was designed to assess community support for restrictions on cigarette displays and advertising at the point of purchase. A telephone survey was conducted with a random sample of 2026 South Australian adults (aged 18 years and over) in July 2005. Overall, 63% of the community approved of a hypothetical total ban on cigarette displays at the point of purchase, with over three‐quarters believing this should happen in the next 12 months. A further 24% believed that cigarette displays should be restricted and 82% would approve of a ban on displays in stores that sell confectionary. Only 7% of adult smokers reported making their decision about the brand of cigarettes to buy at the point of purchase and 90% made their decision before they even entered the shop. The results strengthen arguments that cigarette displays are not necessary to maintain brand loyalty or to encourage brand switching of established smokers. Instead, the results make arguments more credible that cigarette displays normalize and promote smoking among young people and may also promote unplanned purchase or increased consumption among less frequent smokers or former smokers. Placing cigarettes out of sight would be unlikely to impact on brand choice for most smokers, who have already made up their mind before they enter the store. 相似文献
6.
Jacqueline Senker 《Technovation》1985,3(4):243-262
Small high technology firms are often regarded as a vehicle for economic growth. This paper considers theories of small firm innovation and the evidence from sectoral, regional and national case studies. Small innovative firms appear to have some common needs; an environment conducive to entrepreneurship; entrepreneurial and technical ability to translate new technologies into products for which a market exists; pleasant locations where R&D activity is concentrated and where there are clusters of skilled craftsmen and local suppliers of ancillary goods and services. Current policies to stimulate the generation and growth of small high technology firms are evaluated and some alternatives are suggested. 相似文献
7.
Despite the growth of the Internet, one area that has not really been discussed is the elderly's use of the Internet. Given the rapid growth of this population as well as the potential the Internet holds for them, it is a subject worth consideration. However, seniors cannot be defined simply by their chronological age, but by their cognitive age. This paper discusses the impact of cognitive age of a national random sample of American elderly consumers on their Internet use. The results suggest that those seniors with a younger cognitive age use the Internet more than those seniors with an older cognitive age. Additionally, seniors with a younger cognitive age have more social contact off‐line (but not online) than those seniors with an older cognitive age. Finally, in terms of demographic variables, chronological age is positively associated with cognitive age and women report a younger cognitive age than men. These results suggest that for policy makers interested in increasing the participation of seniors, they can utilize the Internet to reach those who are younger in terms of cognitive age; however, they will not be able to reach all seniors in this manner and they need to utilize the Internet as a complementing media to their traditional communication sources. 相似文献
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The study is one of the first concerned with the topic of accounting and climate change adaptation. It proposes that the accounting role can support organisational climate change adaptation by performing the following functions: (i) a risk assessment function (assessing vulnerability and adaptive capacity), (ii) a valuation function (valuing adaptation costs and benefits) and (iii) a disclosure function (disclosure of risk associated with climate change impacts). This study synthesises and expands on existing research and practice in environmental accounting and sets the scene for future research and practice in the emerging area of accounting for climate risk. 相似文献
9.
Christian J. Resick Paul J. Hanges Marcus W. Dickson Jacqueline K. Mitchelson 《Journal of Business Ethics》2006,63(4):345-359
The western-based leadership and ethics literatures were reviewed to identify the key characteristics that conceptually define
what it means to be an ethical leader. Data from the Global Leadership and Organizational Effectiveness (GLOBE) project were
then used to analyze the degree to which four aspects of ethical leadership – Character/Integrity, Altruism, Collective Motivation, and Encouragement – were endorsed as important for effective leadership across cultures. First, using multi-group confirmatory factor analyses
measurement equivalence of the ethical leadership scales was found, which provides indication that the four dimensions have
similar meaning across cultures. Then, using analysis of variance (ANOVA) tests each of the four dimensions were found to
be universally endorsed as important for effective leadership. However, cultures also varied significantly in the degree of
endorsement for each dimension. In the increasingly global business environment, these findings have implications for organizations
implementing ethics programs across cultures and preparing leaders for expatriate assignments.
Christian J. Resick is Assistant Professor of Industrial and Organizational Psychology at Florida International University.
His research is aimed at understanding how people interact with and influence various aspects of their work environments,
including cultures, climates, leaders, and teammates along with the implications for various aspects of organizational behavior.
A particular focus of Christian’s work examines ethical leadership and the critical linkages between leadership and organizational
ethics. He received his Ph.D. from Wayne State University.
Paul J. Hanges is a professor in the Department of Psychology at the University of Maryland and the head of the Industrial/Organizational
Psychology program in the department. He is an affiliate of the Cognitive Psychology program and the R. H. Smith School of
Business. Paul’s research focuses on three topics (a) social cognition, leadership, and cross-cultural issues; (b) personnel
selection, test fairness, and racial/gender discrimination; and (c) research methodology. He is on the editorial board of
the Journal of Applied Psychology and The Leadership Quarterly and is a fellow of the Society of Industrial and Organizational
Psychology and the American Psychological Association.
Marcus W. Dickson is Associate Professor of I/O Psychology at Wayne State University in Detroit. His research generally focuses
on issues of leadership and culture (both organizational and societal), and the interaction of those constructs. He is a former
Co-Principal Investigator of the GLOBE Project, and his work has appeared in Journal of Applied Psychology, Applied Psychology:
An International Review, and The Leadership Quarterly, among others.
Jacqueline K. Mitchelson is a doctoral candidate in Industrial and Organizational Psychology at Wayne State University. Her
current research areas are leadership, organizational culture, individual differences and work-family conflict. 相似文献
10.
Jacqueline N. Hood 《Journal of Business Ethics》2003,43(4):263-273
This study analyzes the relationship between CEO values, leadership style and ethical practices in organizations. The ethical practices of formal statement of ethics and diversity training are included in the study, as well as four categories of values based on Rokeach's (1973) typology including personal, social, competency-based and morality-based. Results indicate that all four types of values are positively and significantly related to transformational leadership, with transactional leadership positively related to morality-based and personal values, and laissez-faire leadership negatively related to competency-based values. When size of company and values are controlled, transformational leadership explains a significant amount of change in formal statement of ethics, and transactional leadership explains a significant amount of change in diversity training. 相似文献