The role of trust and religious commitment in Islamic medical tourism

This study has examined the effect of trust and religiosity on Islamic medical tourists’ attitudes, and consequently, satisfaction by considering age, gender, and education as moderators. A survey was undertaken of 227 Muslim medical tourists who had been treated in Islamic hospitals in Iran, and the data were analysed using partial least squares techniques. The results showed that although trust has a significant effect on Muslim medical tourists’ attitudes, religiosity has no significant effect. The relationship between attitude and satisfaction towards the Islamic medical treatment practised by the healthcare providers is also supported. Gender and education moderate the relationship between religiosity and attitude. In addition, education moderates the relationship between trust and attitude. The results of this research can provide useful insight into the needs of Muslim medical tourists, which would be useful for Islamic hospitals to provide higher quality healthcare services.     

Coordination of efforts in disaster relief supply chains: the moderating role of resource scarcity and redundancy

Connecting to the ongoing conversation on the importance of effective coordination, in this paper, we empirically examine the impact of key theoretical modes of coordination, i.e. resource sharing, standardisation of operations, and synchronisation in disaster relief supply chains, on the performance of the humanitarian organisations. Survey data are collected from 101 humanitarian organisations in the emerging countries within Southeast Asia. Data are used to test a conceptually developed model, using structural equation modelling–partial least square (SEM-PLS) approach. The results reveal the significant impact of resource sharing and standardisation on performance outcomes in terms of resources used, responsiveness, and flexibility, while resource sharing is highly weakened by resource scarcity and redundancy. The managerial implication and recommendations are concluded for further research.     

Promoting Products Through Volume Discount: Evidence from Malaysia

ABSTRACT

This study examines the effectiveness of the determinants that influence consumers' intention to purchase products under volume discount scheme (VDS). In addition, the moderating role of age is tested. A pilot study of 259 consumers was performed to conceptualize the underlying constructs and identify questionnaire items through employing exploratory data analysis. This was followed by a comprehensive survey of 583 Malaysian consumers. Data were analysed using partial least squares technique. The results indicate that brand image, store image, message framing, product characteristics, scheme characteristics, and subjective norms are crucial factors for the successful implementation of VDS. There is a wide gap noted between young and mature consumers in terms of the factors that influence on their purchasing behavior under VDS. The results help retailers to promote products under VDS in an effective way.