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1.
The adoption of sophisticated supply chain innovations by trading partners in global channels of distribution is often limited by the institutional context of the international transaction. In particular, the regulatory, normative, and cultural-cognitive elements of institutional environments around the world can enhance or inhibit the ability of trading partners to craft the contractual, ownership, and social elements of institutional arrangements required by an innovation. Because supply chain innovations often require costly, new investments and activity sets, firms may be reluctant to participate in an innovation unless a new institutional arrangement can be crafted to provide adequate safeguards and guarantees. A conceptual model is developed to explain the role of institutions in the successful deployment of supply chain innovations in global marketing channels. 相似文献
2.
Investigating the Pleasures of Sin: The Contingent Role of Arousal‐Seeking Disposition in Consumers' Evaluations of Vice and Virtue Product Offerings
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Mixed bundles of vice and virtue are an increasingly important product category. However, many mixed bundles fail in the marketplace, and so it is important to examine how consumers evaluate such mixed bundles. This paper examines consumers' affective responses and consequent purchase evaluations for a mixed vice‐virtue bundle versus a pure vice product. Results of Study 1 show that purchase intentions are higher for a pure vice product versus a mixed product; also, increased purchase intentions are mediated by differences in arousal. Given that consumers differ in their arousal‐seeking dispositions, results of Studies 2 and 3 show that individual differences in arousal‐seeking moderate the relationship between product type (pure vice product vs. mixed product) and purchase intentions, with arousal‐seeking consumers preferring pure vice bundles, and arousal‐avoidant consumers preferring mixed bundles. This paper contributes to theory on mixed vice‐virtue bundles, and also provides pointers on how to better market mixed bundles. 相似文献
3.
In this paper, we present a practical methodology for variance estimation for multi‐dimensional measures of poverty and deprivation of households and individuals, derived from sample surveys with complex designs and fairly large sample sizes. The measures considered are based on fuzzy representation of individuals' propensity to deprivation in monetary and diverse non‐monetary dimensions. We believe this to be the first original contribution for estimating standard errors for such fuzzy poverty measures. The second objective is to describe and numerically illustrate computational procedures and difficulties in producing reliable and robust estimates of sampling error for such complex statistics. We attempt to identify some of these problems and provide solutions in the context of actual situations. A detailed application based on European Union Statistics on Income and Living Conditions data for 19 NUTS2 regions in Spain is provided. 相似文献
4.
This paper investigates pricing issues in class-based networks. Classes of packets having lower impatience and longer average
delay receive monetary compensations. The inter-class price differential is determined by the inter-class compensations. The
paper also presents rules for allocating network resource to each class. The corresponding payoff (disutility share) for each
class is driven by the Shapley Value of the associated cooperative game. 相似文献
5.
This article applies new insights into business strategies and high‐performance work systems (HPWSs) to examine why organizations adopt work‐life balance programs (WLBPs). Results indicate that a product leadership business strategy is positively related to the likelihood of adopting WLBPs, whereas a cost leadership business strategy is negatively related to the adoption of these programs. Moreover, our analyses establish a mediating role of HPWSs in the relationship between business strategies and the adoption of WLBPs. Our results also demonstrate that different industries vary in adoption of work‐life balance programs. This supports the institutional theory of organizational responsiveness to work‐life balance issues. We tested our hypotheses with two waves of the nationally representative Canadian Workplace and Employee Survey. Implications and specific suggestions for human resource practitioners are discussed. © 2012 Wiley Periodicals, Inc. 相似文献
6.
Pranay Verma 《Journal of Promotion Management》2021,27(1):103-132
AbstractIn their quest for retaining or enhancing their overall brand equity, firms engage with their customers. This study investigates if brand engagement blossoms in brand love and the combined effect of brand engagement and brand love upon overall brand equity and purchase intention. A two stage analysis was done on data collected from 548 respondents through a self administered questionnaire. In the first stage the measurement model was checked for reliability and validity, while in the second one, the strength of the relationships was ascertained in the structural model. The study enables an in-depth understanding of the antecedents of brand equity. It provides valuable theoretical insights on the determinants of brand equity formation. At the same time, it explores the effect of socio demographic variables like gender and usage. Brand love and overall brand equity mediate relationships. This study proposes a new branding model by simultaneously integrating variables that have been previously researched upon; brand love, brand experience, overall brand equity and purchase intention as one comprehensive model. This paper confirms that brand love and brand engagement are second order constructs and important brand mix elements. Brand engagement and brand love relationship is moderated by usage and gender. 相似文献
7.
The influence of social and cultural context, including imperial influences, and politics on the promulgation of the Companies Act 1956 in post independence India, focusing in particular on accounting regulations incorporated in the Act, is explored using a framework based on the work of McKinnon [McKinnon JL. The historical development of the operational form of corporate reporting regulation in Japan. New York: Garland; 1986]. Within the framework, the promulgation of the Companies Act 1956 is analysed into three phases: source, diffusion and reaction with all phases being influenced by the social and cultural context of India and political processes. In particular, the importance of the role of the government and the socio-economic and cultural context of India is indicated in both the need for, and in the process of, change to the Companies Act 1956. 相似文献
8.
Because many manufacturers are unable to integrate vertically into global distribution, the nonintegrated market entry modes
of foreign distributor and agent are frequently used. Unfortunately, little is known about choosing efficiently between distributor
and agent because research has only partially examined the importance of transaction and production costs in determining institutional
arrangements. To specify efficient channel design, this article develops and tests hypotheses linking the characteristics
of export exchange to the cost-minimizing mode of export channel governance. Based on a sample of 269 manufacturers, results
suggest that market diversity, type of transaction-specific asset, and production cost economies all affect the choice between
foreign-based agents and distributors. The article concludes with the implications of these results for export management
and future export research.
He received his Ph.D. from Michigan State University. His research interests include distribution strategy and international
marketing. He has published in theJournal of Marketing, European Journal of Marketing, Journal of International Business Studies, Journal of Business Research,
Industrial Marketing Management, andJournal of Advertising. He serves on the editorial review boards of various professional journals including theJournal of Marketing and theJournal of Business Research.
She received her Ph.D. from the University of Maryland. Her research interests include buyer-seller relationships and business-to-business
marketing. She has published in theJournal of Business Research, Industrial Marketing Management, Journal of Global Marketing, and in the proceedings of various professional conferences. 相似文献
9.
Online retail's rapid growth in India has triggered both untapped growth opportunities and challenges to maintain consumer “stickiness” to retailer websites. In this context, online customer experience (OCE) has emerged as a strategic differentiator for sustainable competitive edge. However, there is a paucity of empirical research in this field. Therefore, drawing on extant literature and qualitative research of online shoppers, this study proposes an integrated model of OCE with antecedents, components, and outcome variables. Data for this study were collected from Indian online shoppers; the data are empirically tested along with the moderating effect of time availability on OCE. Results of the study largely support the model and contribute to knowledge creation on OCE in the Indian context and to strategy development for online retailers. 相似文献
10.
养老保险个人账户的"空账"运行一直是影响养老保险制度发展和完善的瓶颈,也是社会普遍关注的突出问题。本文提出通过完善基本养老保险制度模式,解决个人账户"空账"问题的改革方案:将现行基本养老保险制度分为国家基本养老保险制度、地方养老保险制度、独立的个人账户养老金制度,再加上企业年金、商业人寿保险等,构成我国养老保障的制度体系。 相似文献