中国现阶段的工业品市场营销模式初探

随着中国市场经济的快速发展、科技水平的提高以及中国加入WTO,工业品的市场竞争将更加激烈。对于中国现阶段的工业品来讲,由于行业、企业、产品特点及销售对象不同,各公司的营销策略各有不同,尤其对市场营销模式需要进一步探索。     

Effectiveness and Effects of China’s Capital Controls

I. IntroductionNations at every stage of development and in every region of the world are more closelylinked through trade in goods and services, through flows of funds and investments ineach others’ economies than ever before. But in sharp contrast to more and more nationsloosening restrictions on international trade, controls over capital flows are still substantialnearly everywhere except in the most developed economies. This is certainly the case inChina, where restrictions on movements …     

陕西民间资金流失问题研究

摘要：游离于国家计划之外的民间资金由于不受国家监管，流动的隐蔽性极强。在趋利动机的支配下，必然出现资金流向高利润率地区，从而出现经济不发达地区民间资金的大量流出。虽然西部大开发战略已实施四年有余，陕西民间资金却出现了向外流失的现象，找出其流出的渠道和原因，引导民间资金回流、支持陕西经济发展是目前急需解决的问题。     

我国建筑业全生命周期价值链的应用研究

长期以来,我国建筑业缺乏对全生命周期价值链管理的整体关注,价值链中各个环节相互脱节,没有共同的价值目标,导致了成本较高的现状。本文旨在通过对建筑业全生命周期价值链的分析,拓展我国建筑业成本管理的关注面。并通过工程总承包模式对现有价值链进行优化,把勘察、设计、施工归集在同一个主体下管理,提高用户对建筑产品的满意度,降低产品成本。     

对西方思想史中人的素质思想的考察

西方思想史实际上就是一部以人为中心的历史,它以人为出发点和考察对象,从古至今的思想家们自觉不自觉地涉及到了人的素质这一问题,本文纵向考察了从古希腊开始一直到近现代的西方思想家们对人的素质问题的论述,勾勒出西方人学思想发展的基本脉络,这对于我们今天在社会主义建设中如何认识和促进人的素质的发展具有非常重要的启示和意义。     

Some characteristics of adopters of a major innovation in the computer field and its potential use in marketing

The computer industry is changing dramatically thanks to new technologies that facilitate departure from the lock-in strategies pursued by the long-term industry leaders. New, highly competent competitors have entered the market with the resulting lower profit margins. Innovations in hardware and software are continuously introduced, and a rapid, successful introduction in the market is essential to gain a foothold before new contenders erode the opportunity. The selection of the most likely buyers is therefore important to direct the marketing efforts optimally. An international and a regional field study were carried out to identify the profile of organizations and individuals most likely to adopt an innovation in the computer field. These findings coupled with data base marketing techniques seem promising for a higher success rate in reaching the early adopters (lead users), making it possible to establish a first-mover advantage. The suggested approach can be used in other industries in rapid change.     

完善信息报备机制崔动场外衍生品市场发展

文章在回顾《场外衍生品数据报备和汇总要求报告》（CPSS—IOSCO）的基础上,介绍了交易数据报备机制和报备数据汇总机制建设取得的成果及相关要点,分析了协调各国报备信息库建设步伐存在的难点,提出了对我国建立场外衍生品标准化机制的启示和借鉴。文章认为,我国应在充分参考国际经验的基础上,研究交易报备和数据汇集的方法,参与国际相关标准体系的制定,完善我国交易信息报备机制,推动场外衍生品市场发展。