The development of nature based-tourism in Tembarak District,Temanggung Regency

Tembarak District is one of the areas with abundant natural resources. That has an important role for the development of tourism that related to the increase of resource productivity in the context of economic development. But, there are obstacles related to lack of facilities and infrastructure and as well as the ability of human resources. This article aims to examine the concept of nature-based tourism development in research location. The result of this study is landscape image design that can support the development of nature-based tourism potential.     

Firm competencies on market entry success: Evidence from a high-tech industry in an emerging market

This study explores the effects of three firm competencies, namely, business network, new product development (NPD), and marketing management on market entry success of a high-tech industry in an emerging market. Business network encompasses research and development (R&D) partnership, inter-organizational network, and government relationship (guanxi). NPD consists of R&D capability and product process innovation, while marketing management encompasses distribution channel, promotion, branding, and information management. Using data from 55 biopharmaceutical multinational companies in China, this study applies structural equation modeling technique with confirmatory factor analysis for testing and estimating relationships. We find that only marketing directly influences entry success, whereas the other two yield indirect effects. Our study also suggests the critical role of business network as a prerequisite for entry process. Simultaneously, NPD serves as the driving force of marketing through the creation of product competitiveness.