Strategic Evaluation of Kenya’s Tourism

1. Introduction Currently, tourism plays a major role in the world economy and has become more important in some countries endowed a variety of tourism attractions. Kenya, which is an East African country, continu- ously outpaces its neighbour countries on tourism industry. In Kenya, tourism industry, as the largest single export earner, is one of vital     

中国重汽应对金融危机的策略探讨

由于受金融危机的冲击,全球的车市处于低迷状态,其中的商用车市场也未曾幸免.与此同时,中国的商用车也受到了一定的影响.文章基于本次金融危机,以中国重汽为例,重点探讨金融危机给中国重汽带来的影响,以及中国重汽实施的应对策略.     

中国零售业发展的SWOT分析

中国零售市场的全面开放后,国际零售商更加自由地进入中国市场,给国内零售业带来了更大的国际竞争压力.中国零售业必须认清自身的优势劣势,充分利用各种机会,迎接更新的挑战.本文试图通过对中国零售业的SWOT分析,认识到自身的情况和外部环境,从而对其以后发展提出合理的对策和建议.