双因素理论在客户营销中的应用

文章根据赫茨伯格的双因素理论,将导致客户满意感的因素称为客户激励因素,将导致客户不满意感的因素称为客户保健因素.通过对客户需要和客户购买心理的分析,总结了客户保健因素和客户激励因素的识别方法,并指出企业应当如何在客户营销中有效的实施客户保健和客户激励.     

非财务指标在民营企业业绩评价中的应用

民营企业的业绩评价具有辅助决策和自我诊断的功能。在民营企业面临进一步发展的今天,研究民营企业的业绩评价有一定的现实意义。当前我国对民营企业的业绩评价的依据主要是通过各项指标的测评,其中,绝大部分为财务指标。在市场经济条件下,仅靠财务指标来衡量一个企业,是不能全面反映出企业的现有实力和综合发展潜力的。因此,非财务指标与财务指标在民营企业的业绩评价中具有同等重要的作用。     

Fiscal decentralization, revenue and expenditure assignments, and growth in China

Theory suggests that a close match between revenue and expenditure assignments at sub-national levels benefits allocative efficiency, and hence economic growth. That is, a convergence of revenue and expenditure assignments at sub-national levels of government should, according to the theory, be positively associated with a higher growth rate. In the case of China, this paper shows, divergence, rather than convergence, in revenue and expenditures at the sub-national level of government is associated with higher rates of growth. A panel dataset for 30 provinces in China is used to examine the relationship between fiscal decentralization and economic growth over two phases of fiscal decentralization in China: (1) 1979–1993 under the fiscal contract system, and (2) 1994–1999 under the tax assignment system. The seeming contradiction between the theory and evidence in the China case is reconciled by taking into account the institutional arrangements that prevailed during the two phases of fiscal decentralization, in particular the inconsistency between the assumptions of the theory of fiscal decentralization and the institutional reality of China.     

苏南、苏中和苏北对外开放度与经济增长关系的实证分析

一个国家或地区的经济开放程度涉及很多方面，如贸易国际化、资本国际化、劳动力跨国流动、技术引进和输出等。基于操作上简便易行、指标上具有可比性和连续性、资料易于搜集和量化等原则，本文拟选择出口额、实际利用外商直接投资额与GDP建立对外开放度这一指标。通常情况下，有些学者还会考虑国际投资开放度这个指标，但是．在计划计算苏南、苏中及苏北的国际投资开放度这一指标时发现：一方面由于统计资料的限制．另一方面由于苏南、苏中及苏北的对外投资数额很小，     

西汉初期“与民休息”政策述论

西汉初期是我国农业经济迅速恢复并达到空前繁荣的时期,这与西汉初期统治集团采取了比较符合实际的"与民休息"的经济政策紧密相关。其时代背景主要是鉴于秦朝实行严刑峻法、横征暴敛政策而亡的历史教训,以及汉初经济崩溃、民生凋敝的实际状况。"与民休息"政策内容丰富,主要包括调整土地关系、赋予军功贵族免役特权、免部分官私奴婢为庶人、减免田税口算徭戍、崇尚节俭和轻刑慎罚等六个方面。"与民休息"的经济政策,将为我们今天解决"三农"问题,发展农业经济,建设社会主义新农村提供有益的借鉴。     

METROPOLITAN HOUSE PRICES IN SOUTH AFRICA: DO THEY CONVERGE?

The question this paper investigates is whether or not different metropolitan areas each constitute a separate housing market or whether or not there is a single South African housing market. Theory on the Law of One Price suggests that if products or geographic areas belong in the same market, their absolute prices must converge, so that their relative prices are stationary. By using cross-sectional time series data of five metropolitan areas, the paper tests for the Law of One Price by applying the Im, Pesaran and Shin panel unit root test. The paper finds strong evidence of convergence in large middle-segment house prices and weaker support for convergence in medium middle-segment house prices. In addition, the paper finds no evidence for convergence in small middle-segment house prices. This suggests the existence of a national market for large and possibly middle-segment houses in metropolitan areas, but separate metropolitan markets for small middle-segment houses. In addition, the paper estimates the speed of convergence and finds that large middle-segment house prices converge within two to seven quarters, while the speed of convergence for medium middle-segment house prices in three of the five areas is five to eight quarters.     

城市房屋拆迁中的公共利益在程序法上的界定——兼评《城市房屋拆迁管理条例》第十六条

公共利益内涵在立法上的缺失,造成大量个人利益被侵犯的案例,在城市房屋拆迁中尤其突出。本文通过探讨如何从程序上赋予受公共利益影响者参与对公共利益内涵的确定以及在个人利益受到侵犯时给予司法救济的途径的问题,试图从法律程序上限制政府对公共利益的滥用,并最大程度地维护公民的个人利益,以此暂时回避对公共利益内涵问题的探讨。     

对加强同有大中型企业员工考核工作的一些思考

员工考核工作时企业发展具有重要意义.文章提出企业应对员工实行全员考核,并针对不同层面和不同岗位的员工,运用不同的考核方法、内容、周期.