双因素理论在客户营销中的应用

文章根据赫茨伯格的双因素理论,将导致客户满意感的因素称为客户激励因素,将导致客户不满意感的因素称为客户保健因素.通过对客户需要和客户购买心理的分析,总结了客户保健因素和客户激励因素的识别方法,并指出企业应当如何在客户营销中有效的实施客户保健和客户激励.     

政府经济预期与刘易斯-费-拉尼斯模式的运行分析

文章探讨了温家宝提出2008年国民经济和社会发展的预期目标以及政府为保证实现这个目标而采取的措施导致刘易斯-费-拉尼斯模式在中国的运行结果，分析了未来中国经济发展的走向。     

技术创新中的隐性知识及其流转

技术创新中存在大量的隐性知识,这些隐性知识对企业技术创新活动的绩效与成败起着关键作用。探讨了技术创新活动中隐性知识的表现形式、分布及其特点,利用心理期望理论分析了技术创新中隐性知识的流转机理与途径。     

中国通货膨胀成因的实证分析

通过对可能影响我国通货膨胀的因素,包括经济增长、货币供应量、居民消费水平和工资的格兰杰因果分析和自回归分布滞后模型的拟合,可知我国通货膨胀和货币供应量、居民预期有密切关系,而和其他因素没有显著关系.     

Teams, Firms and the Evolution of Profit Seeking Behavior

Even as advances in information theory over the last quarter century have cast increasing doubt on the proposition that firms successfully maximize profits, the objective of profit maximization continues to be an axiomatic feature of the neoclassical theory of the firm. This paper attempts to improve our understanding firms by treating the objective function as an open question. Specifically, an ontogenetic thought experiment is undertaken to address the question of what differentiates production teams from firms by asking why team members would sell their control rights to a principal, thereby transforming the team into a firm. What results is an account of the emergence of the objective of profit seeking. Profit seeking emerges endogenously as a more fit alternative than the objective of value maximization, which is less capable of coping with uncertainty through purposive adaptation.     

Optimization of Harvesting Return from Age-Structured Population

Synopsis Maximization of the net profit from harvesting in a one-species age-structured population is analyzed. One of the control functions is the age of harvested individuals. The constructed mathematical model is similar to vintage capital models used in economics for optimal capital replacement. The optimization technique developed by authors for the capital replacement is disseminated to the formulated problem. A qualitative analysis of the problem is provided and the interpretation of results is given. Such economic topics as a zero-investment period, optimal balanced growth, and turnpike properties are discussed.     

埃尔斯伯格悖论评析

主观期望效用理论认为个体的概率分布可以由行为的偏好导出,并且理性人的行为选择应该遵循主观期望效用理论,但是,埃尔斯伯格悖论显示了没有一个主观的概率测度,而且实际行为的选择并不总是和该理论的结果相一致。因此,围绕埃尔斯伯格悖论,展开了行为决策理论应该是规范的还是描述的争论。     

Efficiency measurement with multiple outputs and multiple inputs

This paper discusses modeling technical and allocative inefficiencies in both cost minimizing and profit maximizing frameworks with special emphasis on multiple inputs and multiple outputs. Both primal and dual models are considered for this purpose. In the primal approach we use a separable output and input function (the constant elasticity of transformation output function and Cobb-Douglas input function). The dual models assume translog cost or profit functions. Technical inefficiency is assumed to be random in the cross-sectional models, and fixed firm-specific parameter in the panel data models. Allocative inefficiencies are always treated as input-specific parameters. We derive exact relations linking technical inefficiency and allocative inefficiencies to cost and profit when the underlying technology is represented by a flexible functional form such as the translog. It is shown that appending a one-sided homoscedastic error term to model technical inefficiency, or neglecting technical inefficiency altogether in a translog profit tunciton results in model misspecification and inconsistent parameter estimates.     

公众期望与会计信息真实性的关联分析

公众对会计的期望与对会计行为的认识之间存在期望差距,基于不同期望水平对会计信息失真现象所作的分类揭示了会计信息真实性的内涵。通过公众期望与会计信息真实性的关联分析可以发现,加强公众与会计界的沟通理解以及强化会计信息失真的治理,是解决会计信息真实性问题的有效途径。     

人民币升值预期下的我国外汇储备增长实证分析

最近几年来我国外汇储备超常增长,人民币升值预期将在其中起重要作用的观点虽然被广泛认同,但对此的定量研究还非常欠缺。本文以境外人民币NDF汇率作为汇率预期指标,运用计量经济学方法对2000年至2005年月度外汇储备时间序列数据进行定量分析,结果表明人民币汇率预期对外汇储备快速积累起着极为重要的作用,同时外汇储备积累也是外向型经济发展的反映。