排序方式: 共有1条查询结果,搜索用时 2 毫秒
1
1.
Robert J. Lavidge 《Journal of Product Innovation Management》1984,1(2):101-105
Once concept development is completed, the next stage of the new product project has begun. It's time for more marketing research—good marketing research, because mistakes at this stage mean big money losses as well as job losses. This article sets out a number of marketing research mistakes that product planners should watch for. 相似文献
1