Media attention and regulatory efficiency of corporate violations: Evidence from China

We examine the influence of media attention on the regulatory efficiency of corporate violations in a restrictive media environment. Using a hand-collected sample of corporate violations in China during 1998–2018, we find that fraudulent firms accompanied by more negative media attention are associated with a higher hazard rate of the violation being investigated and enforced. The effect is not diminished by the political connections of the fraudulent firms and is robust after controlling for potential confounding factors. Our findings suggest that by influencing regulatory efficiency, the media serve as an effective governance mechanism even in markets with strict media control.     

Supplier integration in new product development: Computer mediated communication,knowledge exchange and buyer performance

In new product development (NPD), the buyer–supplier relationship is changing. Suppliers are becoming an integral part of the design team. This study investigates the effectiveness of computer-mediated and face-to-face communication channels on knowledge exchange between buyer and supplier firms, and ultimately buyer NPD and market performance. Open innovation literature and media richness theory are used to develop hypotheses which are then empirically tested using data collected from 157 R&D project managers from U.S. manufacturing firms. To date, empirical studies on the link between supplier integration and buyer performance show conflicting results. Structural equation modeling found a significant positive link between knowledge exchange and NPD performance, measured both in terms of effectiveness and efficiency, and a significant positive link between effective and efficient NPD and market performance. A surprising finding is that contrary to media richness theory, email can perform like face-to-face communication transmitting rich information and having a positive relationship to knowledge exchange between buyer and supplier. It was also found that with face-to-face communication, knowledge exchange fully mediates the relationship with effective NPD while with email communication knowledge exchange fully mediates the relationship with efficient NPD. Video conferencing was found to have no significant effect on knowledge exchange and the effect of web-based tools was significant and negative. The implications of these findings in theory and practice are discussed.     

Can media drive the electorate? The impact of media coverage on voting intentions

A growing literature uses media data to explain perception and behaviour in the economic and political context. In this paper, we investigate how media coverage affects political preferences, namely voting intention. For our empirical analysis, we merge 14 years of human-coded data obtained from leading media in Germany with results of the comprehensive German Politbarometer survey from February 1998 through December 2012. In contrast to the existing literature, we do not utilize access to certain media outlets, but use the tonality of articles and newscasts on political parties and politicians based on human coded media data. To account for endogeneity, we employ instrumental variable probit estimations. In addition, we control for a multitude of (internal) personal characteristics, such as age, and gender, as well as for (external) macroeconomic variables, such as business climate, unemployment, and inflation. The results show that media coverage of a political party has a positive and significant effect on the voting intention for this party. When media outlets cover a political party more positively, the electorate has a greater tendency to vote for it. Hence, we conclude that the electoral success or failure of political parties is at least partially caused by the media coverage on them. This hints on the special responsibility of media in democracies.     

新媒体冲击下纸媒体如何转型

文章从目前互联网迅速发展对传统媒体尤其是纸质媒体造成巨大冲击的现状出发，通过对目前报业面临现状的分析，提出了传统纸媒在新形势下的生存对策，保持自有优势。注重内容价值。切合受众的差异化需求，进行思维创新。     

Profiling mobile TV adopters in college student populations of Korea

By profiling demographic characteristics, perceived general adoption attributes, perceived value-based adoption attributes, motivational needs, mass media use, and content interest, this exploratory study examines the nature of four categories of mobile TV adopters — current, potential, continuous non-, and discontinuous user groups. Despite the limited sample size (N = 214), there are some meaningful findings. First of all, the non-adoption rate of mobile TV of the continuous non-, and discontinuous user groups is higher than the adoption rate of the current and potential user groups. Less than half of the respondents (N = 34) who had used TV on a mobile device were unwilling to use it again in the next twelve months, and almost half of those (N = 102) did not have the intention of using it within the coming year. The results suggest that the discontinuous group seems to have been dissatisfied with the actual mobile TV use when compared with their expectations and evaluations, while the potential user group is more likely to have high expectations and positive evaluations before the adoption and use of mobile TV. All user groups were unwilling to pay the fee, despite the current and potential user groups perceiving the exceptional values. No differences were found in the personality trait of innovativeness and mass media use behaviors among the four groups.     

媒介信息融合与产业规制制度改革

本文基于行动者—网络理论从技术变化、媒介信息融合导致产业利益冲突的这一视角出发,分析由国家、产业管理部门、产业的企事业单位以及社会公众围绕媒介信息技术的变化所构成的网络关系,在此基础上认为在国家、产业管理部门、产业的企事业单位以及社会公众与媒介信息技术的互动过程中有效实现各方利益的有机整合是实现"三网融合"的充分必要条件,而对广播电视和电信产业进行产业规制制度改革是有机整合各方利益的关键所在。     

股票价格波动的信息渠道影响研究——基于媒体报道和分析师预测的视角

文章手工收集、整理了2006-2015年中国A股上市公司的媒体报道倾向数据,实证研究了媒体报道正向倾向与分析师乐观预测偏差对上市公司负收益偏态系数的影响。研究表明,虽然媒体报道正向倾向、分析师乐观预测均分别对上市公司股价负收益偏态系数产生显著的负向影响,但是两者的交互项对股价负收益偏态系数的影响则是显著为正,即当媒体报道正面倾向与分析师乐观预测两者共同作用时,将会触发"信息过度关注偏差"机制,从而降低了上市公司股票收益。文章研究还发现,媒体报道、分析师预测和"信息过度关注偏差"机制的作用强度,在市场化程度高地区要明显大于市场化程度低地区,可能的原因是市场化程度高地区的企业更加容易被媒体报道和分析师关注,进而产生更强的关注效应。     

新媒体视域下的辅导员就业服务能力探析

高校毕业生就业形势出现的新变化、毕业生就业形式的多样化以及新媒体的出现对辅导员就业服务能力提出了新要求。因此,辅导员必须紧跟时代步伐,积极培育社会主义核心价值观,以人为本,创新就业服务方式方法,加强就业心理辅导,完善就业服务方式,加大个性化指导力度,提高就业服务能力,进而实现毕业生高质量的就业。     

The moderating influence of style of information processing on media perceptions and information exposure

This study investigated the extent to which style of information processing relates to media perceptions and information exposure. The results showed that visually oriented individuals were more favourably predisposed to the television medium and reported greater exposure to this medium than verbally oriented individuals. Verbally oriented individuals reported greater exposure to print media information than did visually oriented individuals. An exploratory interaction hypothesis between information processing style and gender was not supported. The implications of these results and future research directions are discussed.     

Beyond the world of packaged goods: assessing the relevance of integrated marketing communications for retail and consumer service marketing

Product and packaged goods marketers have responded to changing consumer and media environments by adopting integrated approaches to marketing communication. The value and utility of such approaches likely extend to a wide range of marketers, but there have been few published attempts to examine the viability of the integrated marketing communication concept in retail and service marketing. This study addresses this void by using a seven-stage model of integrated marketing communications to examine the media and message delivery practices of national and regional retailers and consumer service marketers. The results of a national mail survey found many of these marketers using such key integrated marketing communication elements as multiple media, databases, individual-level consumer information and behavioural response measures in their media and message delivery practices. Few, however, were using these elements in a strategic or coordinated fashion. Integrated approaches thus appear to have much value in retail and service marketing, particularly as a means for coordinating media and message delivery elements in a fashion that provides a way to link behavioural responses to media vehicles and advertising messages.