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1.
Business uncertainty due to the COVID-19 pandemic has brought financial and banking industries under stress. This study examines brand loyalty (BL) in the Thai banking industry by integrating community relationship management (CoRM) (4Cs model), relationship marketing orientation (RMO), customer engagement (CE), and brand trust (BT). It analyzes how a Thai commercial bank used four success factors to create new client acquisition, business efficiency, long-term relationships, and BL. We use quantitative data and structural equation modeling (SEM) to identify variables influencing the BL of 1650 customers of a Thai commercial bank. We found CoRM and RMO's key success factors indirectly affected BL by mediating CE and BT. These results may improve sustained performance effectiveness in the banking industry now and in the future. 相似文献
2.
Johan F.M. Swinnen 《Agricultural Economics》2009,40(Z1):719-732
In this article, I draw lessons from two quasi‐natural experiments (the transition process in former Communist countries and the rapid globalization of food chains) on the optimality of farms and agricultural structures more generally. I argue that (a) the farm structures that have emerged from the transition process are much more diverse than expected ex ante; (b) this diversity is to an important extent determined by economic mechanisms which are influenced by initial conditions and reform policies; (c) non‐traditional farm structures have played an important role during transition because they were optimal to address the specific institutional and structural constraints imposed by the transition process; (d) there is more diversity than often argued in the farms that are integrated in global food chains; (e) endogenous institutional (contracting) innovations in food chains may lock existing farm structures in a long‐run institutional framework; and (f) indicators based on farm structures are not a good measure of welfare effects of the globalization of food chains. 相似文献
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我国煤炭能源丰富,是世界范围内的产煤大国,煤炭产品同时是国家重要的战略资源,伴随经济体制的改革,煤炭产业重要性日益凸显,同时我们还要注意到我们的煤炭基础还相当薄弱,我国经济高速发展对煤炭需求、煤炭资源和环境、煤矿安全生产、煤矿职工队伍素质等都提出了新的和更高的要求,其中是煤矿安全生产问题已成为人们关注的焦点.企业在创造... 相似文献
5.
廖军政 《新疆财经学院学报》2005,(4):34-38
夫妻财产制度,是有关夫妻财产的使用、归属、管理、收益,以及夫妻债务的清偿,夫妻家庭生活等费用的负担,婚姻终止时夫妻财产的清算和分割等的法律制度。夫妻财产制度是夫妻婚姻家庭生活得以正常运转的物质保证,因而它的完善关系到夫妻财产关系平等与否,关系到与夫妻发生交易的第三人的利益安全问题,关系到社会经济的发展问题。 相似文献
6.
品牌社群认同对品牌忠诚的影响研究 总被引:1,自引:0,他引:1
从品牌社群认同切入,以新奇军作为研究对象,构建社群认同影响品牌忠诚的概念模型。实证研究表明,不同层次的社群认同对品牌认同和社群承诺的影响存在差异,并验证了社群认同如何通过品牌认同和社群承诺作用于品牌忠诚的具体路径。 相似文献
7.
Gillian Kemp 《International Journal of Consumer Studies》2010,34(3):326-332
Since its conception in 1945, the UK National Health Service (NHS) has been the focus of extensive political rhetoric regarding the involvement of patients and the public in the provision of health‐care services both locally and nationally. However, achieving substantial user involvement within local communities has proven to be a complex task. The exploratory research presented in this paper investigates the influence of social networks within local communities and its relevance for user involvement. Four main findings emerged: interviewees have strong informal social networks; there is a strong sense of generalized reciprocity; diversity is limited within the social groupings; and there exists a lack of trust in governmental institutions. With regards to health issues, there is an overriding feeling that ‘things like that should be left to the people who know’. If user involvement is to be achieved at the level envisioned by the UK government, achieving a greater relevance for users is essential. 相似文献
8.
George S. Tavlas 《Journal of economic surveys》2009,23(1):1-43
Abstract. With the 14 members of the Southern African Development Community (SADC) having set the objective of adopting a common currency for the year 2018, an expanding empirical literature has emerged evaluating the benefits and costs of a common-currency area in Southern Africa. This paper reviews that literature, focusing on two categories of studies: (1) those that assume that a country's characteristics are invariant to the adoption of a common currency and (2) those that assume that a monetary union alters an economy's structure, resulting in trade creation and credibility gains. The literature reviewed suggests that a relatively small group of countries, typically including South Africa, satisfies the criteria necessary for monetary unification. The literature also suggests that, in a monetary union comprising all SADC countries and a regional central bank that sets monetary policy to reflect the average economic conditions (e.g. fiscal balances) in the region, the potential losses (i.e. higher inflation) from giving up an existing credible national central bank, a relevant consideration for South Africa, could outweigh any potential benefits of trade creation resulting from a common currency. 相似文献
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我国城市社区建设中社区参与问题成因及对策探析 总被引:1,自引:0,他引:1
社区参与是社区建设的关键环节,在社区发展起着举足轻重的作用.但是我国城市的社区参与存在总体参与率低、参与被动、渠道不畅通等问题,严重制约着社区建设工作的开展.只有增强居民的社区参与意识,完善社区管理体制和相关法律法规,才能进一步促进社区参与,进而实现社区自治的目标. 相似文献