How novel actors achieve a positive reputation: A case of prep schools with elite‐level hockey programs

How are novel organizations able to build a positive reputation while attempting to enter into a system with established organizations? To address this, we examined the field of elite‐level amateur hockey. Private Secondary Schools (PSS) are novel in that they offer a nontraditional pathway for players with respect to fielding elite‐level hockey teams. Findings from interviews with PSS with elite‐level hockey programs revealed that PSS highlight their Selection Processes, Player Development Practices, and the enhanced Player Experience in an effort to build a positive reputation. This study contributes to the literature on reputation by showing that novel organizations can build a reputation through highlighting the unique value they add. Copyright © 2016 ASAC. Published by John Wiley & Sons, Ltd.     

洛学传承对中国古代通俗小说创作倾向的影响

洛学传承大致历经了鼎盛期、衰落期、中兴期、叛逆期和复兴期。其每一阶段的思想精神和理论主张都基本成为当时社会思潮的核心，从而不同程度地影响通俗小说，导致小说创作倾向的嬗变。描述、说明洛学传承对中国古代通俗小说创作倾向嬗变的影响，可见出某些与小说发展、与小说思想发展有关的规律，揭示出理学传统对中国古代小说发展的作用与影响。     

产业政策目标指向型城市人口规模研究

在分析影响城市人口发展因素的基础上,以义乌市为例,从劳动生产率、产业结构变化、高贡献率行业三方面论证了政策变动因素与城市人口发展的关系,提出产业政策目标指向型城市人口规模计算的研究框架和计算步骤。     

努力与国际通行模式接轨的中国铁路集装箱运输

中国铁路开办集装箱运输已有40a，最近5a发展速度明显加快．与国际通行模式接轨──采用国际通行的成套设备、运输组织方法和经营管理方式──是中国铁路集装箱运输的发展方向．     

Brand value: how affective labour helps create brands

One way brands create value is by engaging the capacity of cultural labourers to animate affective connections with consumers. Brands assemble social spaces that harness the communicative capacities of cultural actors. A mode of branding that works by managing an open-ended social process depends on affective labour. Affective labour involves not only the capacity of individuals to produce specific meanings and feelings, but also the open-endedly social capacity to stimulate and channel attention and recognition. This affective labour does not always depend on making particular “authentic” representations, but on facilitating a general circulation of meaning. By investing in social spaces and relations corporate brands engage popular musicians in new forms of labour. This article examines the participation of popular musicians in branding programmes run in Australia by corporate brands between 2005 and 2010. I examine the accounts of musicians and managers who participate in these programmes to consider how they make their participation in social relations that create brand value meaningful. They employ a variety of practices: identifying with brands, endorsing brands' claims of socially responsible investment in culture, and distancing themselves from their own participation in branded space.     

The food neophobia scale and young adults’ intention to eat insect products

In the coming years, the new EU Regulation on Novel Food is likely to facilitate the development of a niche market for insects and insect‐based ingredients in many European countries. In this research, the aim is to explore the relationship between willingness to try (WTT) and behavior of eating insects, where the independent variables are food neophobia, sensory property expectations, and previous consumption. In total, 88 Italian participants took part in the study. The food neophobia scale (FNS) was constructed using 9 of the 10 items from the original FNS, and a Structural Equation Modeling approach was used to test the research hypotheses. The results show that males are more open to trying insects than females, and food neophobia is negatively correlated with the willingness to eat insects. Findings also indicate that the first exposure to insects positively increases consumers’ sensory property expectations. Intention to try is a strong predictor of the behavior of eating insects. People who scored lower on the FNS were more likely to try (intention) and consequently eat insects (behavior). These findings enhance knowledge about factors which could lead to lower levels of negative prejudice and greater willingness to taste edible insects among Western consumers. Finally, some marketing implications are discussed, like the need of information campaigns to emphasize positive sensory attributes of edible insects to increase the WTT this unfamiliar food.     

汉族情歌的人类学解读

汉族民歌资源丰富，其中情歌占了很大一部分，为人类学研究提供了大量丰富可靠的原始资料。历史悠久的汉族情歌，可分为雅、俗两种，而在这两种对立的汉族情歌发展史中，蕴藏着的是其遮掩下的民族性张力，为数居多的汉族情歌则成为了缓解这种民族性张力的途径，使得这种民族性张力得以平衡、持久的发展。     

鞭辟入里的讽刺与敏锐的思辨能力——评王清平的长篇小说《秘书们》

王清平的长篇官场小说《秘书们》饱含哀悯之情,在矛盾中表现秘书的辛酸坚韧、困惑追求、荣耀屈辱,突出秘书的尴尬,表达了秘书们悟到说不出或不敢说的强烈心声,展示运河市党政秘书的众生相。小说以鞭辟入里的讽刺和敏锐的思辨能力再一次引发世人的关注。作家构思奇巧,有意识地加速推进情节的快速发展,适应现代人竞争激烈快节奏的阅读心理,语言特别有味道,很受欢迎。《秘书们》在审美愉悦中唤醒人们的心灵,使人们对尊严、自由更加肃然起敬。     

博客:走向大众的平民文学

博客文学作为文学的一支新生力量已经成为我们生活中不可缺少的一部分,宽松的创作环境、时尚真实和娱乐休闲使它成为走向大众的平民文学,同时它还以其平民特有的真实感受了传统文学的魅力,让人们在轻松的气氛中感受到传统文化与当代文化的和谐共荣.它的出现让文学不再遥远,让创作更加朴实、贴近生活,是真正意义上的平民文学.     

疫情背景下的中小微企业金融纾困模式

针对新冠病毒肺炎疫情,本课题组对中小微企业的生存压力进行调研,发现85%中小微企业现金流不足支持3个月;各级政府、金融机构的救助政策反应迅速、积极,但惠及效率有待提高;企业现金流救助需要发挥政府平台和产业链群形成的产业平台的作用,助推金融精准纾困中小微企业。建议政府部门短期积极利用两大平台资源,优化中央、地方政府专项纾困基金和支持性贷款、金融扶持资金和优惠贷款的管理模式;中期建立专项中小微企业发展的扶持基金和就业援助计划,推动中小微企业转型升级。