浅谈计算机基础教学研究

随着计算机技术的广泛应用与普及,大学计算机教育已不再是零起点.目前,大学计算机基础教育的任务、教学内容及教学形式等都需要适应新形势的要求,确立新的计算机基础教学培养目标、教学模式、建立计算机基础教学新的评价机制和设立全新的计算机基础课程方案.     

英语专业高年级阶段的主要教学任务

教育部批准实施的新的《高等学校英语专业教学大纲》将英语本科四年的学习划分为低年级和高年级两个阶段，并明确了两个阶段不同的教学任务。在高年级阶段的主要教学任务是进一步提高语言技能。加强文化教学，提高文化素养，提升综合能力。     

英语专业英语教学大纲结构优化研究

在《高等学校英语专业英语教学大纲》的培养目标、课程设置、教学活动方式的规定中，存在着关系颠倒问题。应着眼于学生的全面发展，对大纲进行优化。     

UK intermediate financial accounting courses: a survey

This paper reports the results of a survey carried out in 1991/92 inquiring into intermediate (usually second year) financial accounting courses, taught in UK accounting and/or finance degree programmes. The areas reviewed were: course objectives, syllabus, lecturers' perceptions of syllabus, textbooks used, other teaching aids (including computers), student contact hours, follow-on courses and assessment. The response rate was 79%. The courses tended to be integrated combinations of accounting theory and practice. The growing number of accounting standards did not prove to be a significant problem as most lecturers did not aim for comprehensive coverage. Over half the respondents used computers in teaching their course.     

关于高职英语教学改革的几点思考

高职英语教学改革的成功需要进行方方面面的改革,其中思想观念的转变、教学目标和教学定位的调整、教学大纲的制定是改革成功的几个重要方面,其重要性不言而喻。     

《经济法基础》教学中教学手段与方法应用的探讨

《经济法基础》是一门经济类专业性很强的学科,为了学生更好地掌握本门课程,对本门课程的知识点做到信手拈来,我在多年的教学中不断地摸索,总结出以考试大纲为指导、现代化教学手段的运用、视频教学法、图示法、图表法、案例教学法、牵线法、习题演练法等八种教学手段与教学方法。     

炼化企业HSE专职管理人员HSE培训矩阵的编制

HSE培训是HSE管理体系的重要组成部分,培训矩阵是一种先进、有效的培训管理工具。结合炼化企业HSE专职管理人员的HSE培训现状,将培训矩阵理念应用到HSE培训中,编制了该层级的HSE培训矩阵,并在此基础上进一步完善了其HSE培训大纲。     

Course Materials—Syllabus and Textbooks

ABSTRACT

Course materials such as the syllabus and textbook set the tone for a course. Therefore, careful planning must go into developing a syllabus and choosing a textbook. An effective syllabus can increase the number of successful students and decrease the number of problems that arise throughout a course by communicating the instructor's expectations for students in the course. A syllabus usually includes standard information like the logistics of when, where, and who; a well-written syllabus also answers questions like what and why. Student learning correlates more with the textbook than the instructor; consequently, choosing a textbook is an important aspect of teaching a course. The most critical component to consider is whether or not the textbook supports the course objectives. This paper covers these aspects, as well as provides guidelines to assist in developing a syllabus and choosing a textbook.     

Knowledge Dissemination in Tourism Education: A Case of Tourism Marketing

ABSTRACT

Knowledge dissemination among tourism stakeholders is vital to the overall development of tourism. Yet, this topic has been underinvestigated in past tourism literature. Taking the courses on tourism marketing as an example, this study examined what and how knowledge is being disseminated in the classroom. Based on the Sender-Message-Channel-Receiver (SMCR) model (Shannon, 1948 Shannon, C. E. 1948. A mathematical theory of communication. Bell System Technical Journal, 27(379–423): 623–656. [Crossref] , [Google Scholar]), the current study analyzed 43 tourism marketing syllabi to identify the senders and receivers of knowledge, knowledge being conveyed in the classroom, channels of communication between educators and students, and feedback of communication received from students. It is suggested that the study may help tourism scholars gain state-of-the-art knowledge of the content and formats of tourism marketing courses and facilitate knowledge dissemination in the tourism domain.     

An evaluation of journals used in doctoral marketing programs

Studies that rank the relative quality of scholarly marketing journals have relied primarily on expert opinion surveys and citation analyses. The authors use a new approach that combines elements of these two alternatives and compile a database of 6,294 citations (representing 3,423 different articles) from 109 syllabi obtained from a broad sampling of AACSB-International-accredited schools with marketing doctoral programs. The five most citedjournals (Journal of Marketing, Journal of Consumer Research, Journal of Marketing Research, Marketing Science, andJournal of the Academy of Marketing Science) account for 66.5 percent of citations in the syllabi. Rankings of journals other than the top five vary markedly from previous journal quality studies. Few articles are cited in common across programs, and the authors find considerable variation even within individual seminar types. The findings provide a new basis for assessing the quality of journals and provide new insights about the content of doctoral programs. Ronald J. Bauerly (RJ-Bauerly@wiu.edu; DBA, Southern Illinois University) is a professor at Western Illinois University. His research focuses on marketing education and online auctions. His work has appeared inManagerial Finance, College & Research Libraries, and theJournal of Marketing for Higher Education. Don T. Johnson (DT-Johnson@wiu.edu; Ph.D., University of Georgia) is a professor at Western Illinois University. His research interests are varied but are largely concentrated in the area of real estate. His work has appeared in theJournal of Real Estate Portfolio Management, Financial Services Review, and theJournal of Investing.