Advancing consumer behaviour theory in tourism via visual narrative art

This paper advances (i) propositions of consumer behaviour theory in tourism via storytelling theory and (ii) skills in decoding elements and subtle details that appear in ‘good stories’ versus not‐so‐good stories within travel contexts. The present paper presents a set of iconic story symbols for use in decoding stories and shows how to use these tools for decoding tourism‐related narratives. Practice using these visual iconic symbols in decoding stories achieves effective storytelling learning via cognitive sculpting; that is, learning improves from moving and arranging (sculpting) potentially three‐dimensional story or electronically movable icons while talking or writing narratives. Copyright © 2009 John Wiley & Sons, Ltd.     

Creative Rebellion and Moral Efficiency as Elements of Managerial Ideology

It is a supreme irony that given the requirement for rebellious creativity, organizations discourage individuality. Accordingly, these cases of creative rebellion contain the seeds of a more informed criticism of the dominant management paradigm. The conventional notion of efficiency is questioned. The concept of moral efficiency is explained. The cases examined describe and analyze: (1) Refusal to concur with the findings of an aircraft accident report that covers up senior officer management weakness. (2) Falsification of data in order to overcome the dysfunctional impact of a management information system. A deconstruction of these stories suggests theoretical as well as practical tension between the dominant normative management paradigm and the manner in which an innovative perspective of individual ethics pushes toward adaptive solutions to problems that cannot be solved by orthodoxy.     

《伊库斯》和《麦田守望者》的男主人公形象比较分析

艾伦和霍尔顿分别是《伊库斯》和《麦田守望者》的男主人公。他们都是对资本主义社会与文化持强烈否定态度的反叛者,是自我放逐、坚守"生活在别处"的孤独者,也是拒绝与现代资本主义社会同流合污的遗世独立者。他们境遇相似不是偶然,而是二战后英国美国社会必然的产物。