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排序方式: 共有424条查询结果,搜索用时 15 毫秒
1.
The present paper aims at understanding how destination imagery is processed in tourists’ working memory. The research focuses on two highly desirable, but contrasting, destination brand categories: Favourite Destination, which involves retrospective memory of positive experiences in situ; and Dream Destination, based on tourists’ prospective memory. Through an online multilingual survey, 23,446 responses consisting of perceptions, evoked by way of free-recall, associated to Dream and Favourite Destinations, were collected. Findings point to clear structural differences between the imagery of Dream and Favourite Destinations. Additionally, a theoretical destination imagery model that offers a basis for future studies is proposed, and some managerial implications of significant relevance to destination marketing are discussed.  相似文献   
2.
Despite the increasing academic interest in the sensory dimension of the tourist experience, the quantitative empirical research in the field is limited by a lack of measurement instruments for evaluating the sensory stimuli perceived by tourists during a destination visit. The study addresses this gap by developing a composite index to assess the sensory destination panorama, termed as “destination sensescape”. The construct is conceptualised as a formative multidimensional variable with 5 dimensions (visualscape, smellscape, tastescape, soundscape, and hapticscape). The psychometric validity and reliability of the 17 items integrating the formative index were established by a rigorous multi-step procedure based on three empirical studies. The instrument was tested with data collected from visitors of a Mediterranean urban destination. The operationalisation of the destination sensescape construct not only paves the way for future quantitative sensory studies, but also yields a useful tool for Destination Marketing Organisations (DMOs).  相似文献   
3.
International benchmarking has played a key role in the reform of Australia's infrastructure industries by promoting indirect or yardstick competition, in highlighting the need for further reform and building a consensus for implementing necessary changes. The international benchmarking of infrastructure performance by the Bureau of Industry Economics (BIE) between 1991 and 1996 did much to focus attention on the need for change. The BIE examined the performance of eight infrastructure industries relative to international best practice: electricity, rail freight, telecommunications, the waterfront, road freight, coastal shipping, aviation and gas supply. Performance comparisons concentrated on indicators of price, service quality, labour productivity and capital productivity. This paper reviews and summarises the performance comparisons the BIE undertook over the last three years of its infrastructure benchmarking program. The BIE international benchmarking program provides a useful role model for other countries wanting to seriously pursue reform of their infrastructure industries.  相似文献   
4.
This paper describes an empirical study, conducted in three acute hospitals, of the attitudes of central managers, medical managers and clinicians towards the adoption of benchmarking. Benchmarking was portrayed in The New NHS White Paper (1997) as an important means of improving efficiency over the next decade. The present paper examines the context of change and nature of benchmarking. Findings are presented in seven sections including: the understanding which respondents had of benchmarking; their willingness to be involved in benchmarking; the existence of strategies and policies for implementing benchmarking; the relevance of existing costing information; and the role of networks in facilitating benchmarking. The study concludes that the process of change adopted contradicted most of the factors associated with creating receptivity to change. Also, that the publication of the National Reference Costs seemed to have more relevance to resource planning at central National Health Service Management Executive level, than to effecting improvements at operational level in acute hospitals.  相似文献   
5.
Limited evidence suggests that the incorporation of both image components (cognitive, affective, and conative) and holistic image is meaningful for predicting tourists' revisit intentions. Extending this line of research, the present study aims to unravel the relative influence that each component of image has directly and indirectly, via holistic image, on revisit intentions. In doing so, we incorporate two national samples (British and Russians) of diverse tourist profile and significantly different levels of visitation frequency to investigate place attachment as a moderator. Evidence from 1362 British and 1164 Russian tourists indicated that all image components have a positive indirect effect on revisit intention via holistic image, while conative has also a direct one. As expected, the image components rank differently for British and Russian tourists. The indirect effects of destination images on revisit intention, except conative, are conditional and, interestingly, most of these are stronger for tourists with low PA.  相似文献   
6.
This study constitutes a novel application of network analysis to explore the underlying mechanisms of tourist attraction network informed by tourist flows. Using survey data collected from a sample of 456 tourists visiting Xinjiang, China, the study applies the Quadratic Assignment Procedure (QAP) to test the relationships between region proximity, grade proximity, and tenure proximity, and the attraction network determined by tourists' free choice movements. Results show that while region proximity and tenure proximity among major attractions in a destination were positively related to attraction network, grade proximity was negatively related to the attraction network, indicating that same grade attractions were mostly competing with one another for tourists. The study contributes to the methodological development of social network analysis in tourism and advances understanding of demand-driven network relationships among tourist attractions in a destination. Destination management implications are discussed.  相似文献   
7.
王宏  崔勇 《价值工程》2014,(2):172-173
同业对标是现代企业管理的重要手段,它要求公司各级要提高认识,加强同业对标工作的组织及领导,加强组织协调,加大工作力度,发挥专业部门的主导作用,强化管理改进,促进指标的优化提升。  相似文献   
8.
In the context of increased concern about the resilience of critical transport infrastructure to external events and the impact of such events on local tourism industries, this paper analyzes the ability of tourism-oriented airports to relocate departing passengers in the event of an unexpected airport closure. A case study of Palma de Mallorca airport is presented. Using an MIDT dataset on passenger itineraries in August 2014, several closure scenarios are simulated, and disrupted passengers are relocated to minimum-delay itineraries. Aggregate delays and relocation rates are used to assess the impact of each scenario, with a particular focus on UK and Germany markets. The results provide useful benchmarks for the development of policies aimed at minimizing the impact on stranded tourists, such as allowing for passenger connections, establishing a protocol for interline cooperation, and improving intermodal transfers. These measures will help mitigate the negative impacts on airline loyalty and destination image.  相似文献   
9.
Providing visitors with memorable tourism experiences (MTEs) is important for achieving success in the highly competitive tourism marketplace. To support destination managers, this paper developed a scale instrument that conceptualizes the attributes of destinations associated with MTEs. Following a rigorous scale development procedure, this study identified a 10-dimensional construct that affects MTEs. The data support this dimensional structure of the attributes of destinations affecting MTEs and the internal consistency and the validity (i.e., content, construct, convergent, and discriminant) of the scale. The theoretical and managerial implications of the study's results are discussed.  相似文献   
10.
Venice is one of the most popular tourist destinations in the world. In Venice, as in other middle-sized heritage European cities, strong tourism pressure is trapping the city in a vicious circle that is eroding the quality of its tourism attractions. This development is related to the growing numbers of excursionists who lack the time to make informed decisions about the quality of goods. Consequently, suppliers reduce the quality of their offerings and instead focus on market share. Consumer-generated media (CGM) may help resist this development by providing excursionists with aggregated, up-to-date information on the quality of tourism offerings as perceived by customers. In this paper, we investigate the efficiency of TripAdvisor in helping tourists to make informed decisions and in increasing the popularity of restaurants offering a higher expected quality. Our findings suggest that, although TripAdvisor's algorithm is designed to reward quality, it does not adequately meet these goals.  相似文献   
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