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企业提倡讲故事;“绿色”竞争力;中国的商业逻辑。  相似文献   
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Modern UK general election campaigns cannot be fully understood without assessing the role of political public relations by the major parties. They seek voter attention and commitment through the three 'P's of policy, personality and presentation. But presentation carries a health risk for democracy: does it illuminate or obscure policy and personality?

Monitoring and content analysis of the 2001 election suggests mixed benefits from political PR for politicians, voters and media but one firm conclusion for the latter two groups: making elections an informed and rational choice requires continuous scrutiny to see through the presentational trellis of political PR. Of all PR forms, political PR is the most influential because of its proximity to state and regulatory power: even so, its use in general elections cannot reverse declining electoral participation.  相似文献   
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信贷危机结束了吗?继英国央行宣布信贷危机可能即将结束之后,美国财长汉克·保尔森也"觉得市场有了改观",他表示:"我相信我们距离终点比起点更近了。我很受鼓舞。"事实上,答案仍不确定。金融系统以及政策制定者们目前正参加一场至关重要的比赛,用  相似文献   
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Using China’s A-share listed firms from 2007 to 2011, this paper empirically tests how media governance affects firms’ levels of overinvestment and whether exte...  相似文献   
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金融泡沫的阴霾;寻找未来的领导者;“非低成本”生存;  相似文献   
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