企业家认知惰性的管理学思考

企业家作为市场机会的发现者以及企业战略决策的制订者,在很大程度上决定着企业的兴衰存亡。当企业外部环境发生改变时,企业家往往会形成认知惰性,局限于过去的成功经验而不思创新,从而为企业带来衰亡。本文主要分析了企业家认知惰性的袁现及来源,在此基础上给出可能的克服途径。     

卡夫卡小说的思想与艺术特色散论

奥地利作家弗朗兹·卡夫卡小说的思想特色主要是深刻反映了资本主义社会的"人的异化"、暴露资本主义社会的腐朽专横和野蛮残忍及一些人的心理变态,艺术特点主要是表现主义、象征主义和超现实主义.     

Fashion consumers and fashion problem recognition style

Consumer spending over the life span of today's 18‐ to 25‐year‐old emerging adults will reach into the $10 trillion range. Emerging adults are a powerful force in shaping demand for consumer products. The problem recognition styles associated with emerging adults can help marketers understand this group of consumers and provide insight into what kinds of products, services, and messages will appeal to them as lifelong consumers. The purpose of this study was to examine differences between men and women and among fashion consumer groups in fashion problem recognition style. Participants were a convenience sample of emerging adult consumers from one Midwestern university in the US, 136 men and 158 women who completed the Measure of Fashion Innovativeness and Opinion Leadership, Fashion Problem Recognition Style Scale, and provided demographic information. Both fashion followers and men reflected a need‐based approach to problem recognition. Both fashion change agents and women reflected a want‐based approach to problem recognition. Male fashion followers differed from all other groups in indicating a need‐based approach to problem recognition. This study built on previous work by examining differences in problem recognition style owing to fashion consumer group and gender. The basic premise behind problem recognition style was validated; that is, actual state (need‐based) vs. ideal state (want‐based) approaches to fashion problem recognition did relate to fashion consumer group membership and gender.     

Constructivist Negotiation Ethics

The success of Discourse Ethics is premised on the discovery and use of shared values. If this is true what type of negotiation style, especially when used in an intercultural setting, is best suited to make use of shared values. Research focusing on moral arguments between Germans and Americans uncovered an array of shared values. But the existence of shared values, by itself, was not an adequate predictor of a negotiation's success. What did prove to be a predictor of success was the use of a Constructivist style of negotiation by both parties.     

开放式基金投资风格浅析

近年来，开放式基金在我国发展极为迅速，在数量不断增加的同时，呈现出的风格日趋多样化。面对种类繁多的开放式基金，投资者很难分清哪种投资风格更适合自己的风险偏好，因而投资风格逐渐成为基金最重要的识别系统之一。本文首先介绍了开放式基金的定义，其次，根据财务指标对开放式基金的投资风格进行分类并描述不同类型基金的特点。最后分析了基金最终风格出现趋同的原因。     

党校函授教育学员学习风格分析与教育教学策略选择

本文通过对党校函授学员学习风格展开问卷调查及对问卷结果实施科学的统计分析,明确了党校函授学员的认知特征和学习风格,论述了学习风格与学习业绩、学习风格与学习能力之间的关联,提出党校应当基于函授学员的学习风格确立有效的教育教学策略.     

培养文体意识 促进写作教学

文体意识是指对英语文体基础知识的感性认识发展成的语言运用在写作方面的语感。培养学生的文体意识有助于其正确选择写作体裁、写作风格 ,加速“创造性建构”的过程。     

论新形势下党的作风建设

在国际国内局势不断变化的新形势下,进一步加强和改进党的作风建设,对于提高我党的领导水平和执政能力,促进我国社会主义现代化建设事业的发展具有重大意义。