Consequences of a green image of drone food delivery services: The moderating role of gender and age

Drone food delivery services play a significant role in protecting the environment, because the services are operated by batteries that can be charged with electricity. Therefore, this study tried to examine a green image in the context of drone food delivery services. More specifically, this study proposed that a green image of drone food delivery services plays an important role in the formation of attitude toward using the services. In addition, it was hypothesized that the attitude has a positive influence on behavioral intentions including intentions to use, word‐of‐mouth intentions, and willingness to pay more. Lastly, the moderating role of gender and age was proposed during the theory‐building process. A theoretical model, which included 12 hypotheses, was developed and tested using a total of 427 samples collected in Korea. The data analysis results showed that a green image of drone food delivery services has a positive influence on attitude toward using the services, which in turn positively affects three subdimensions of behavioral intentions. Furthermore, gender and age played partly as a moderator. The current paper was the first to study the green image of drone food delivery services, so the findings of this study mean a lot to the theoretical aspect.     

我国商品物流配送中心发展战略的探讨

论述了建设配送中心的重要意义，介绍了我国配送中心发展的现状及存在问题，对我国今后配送中心的建设与发展提出了建设性意见。     

高新技术产业项目的绩效管理——基于软件项目管理的实证研究

针对高新技术产业广泛采用项目驱动的管理模式,在理论分析和实地调查的基础上,实证研究了客户、项目经理和激励制度对项目业绩的影响。结果发现客户对定制化需求大,但对标准化软件却有更高的边际利润;政府机构是大客户,但其垄断地位,所带来的销售利润率和项目交付率并不高;地域商务环境影响交易成本,进而显著地影响了项目的业绩水平;项目业绩受项目经理激励程度和方式的影响,但与项目经理认知特征无显著关系。这些结论说明软件企业在制定战略时,需以定制产品和定制服务为起点,但最终必须研发成为具有行业特点的标准化应用软件;在资源分配时,应重点关注地域商务环境好的客户,适当提高非政府机构行业客户的资源分配比例;应健全项目经理激励制度,促使项目提前完工,从而降低开发成本,增加项目业绩。     

What Can Be Learned from DuPont and the Freon Ban: A Case Study

Between 1974 and 1988, executives of DuPont, the world's largest producer of CFCs, were confronted with emerging evidence that CFCs were destroying the stratospheric ozone layer. The difficulty that executives face in such cases is that scientific knowledge develops over time and does not necessarily proceed in a straight line toward true conclusions. At the beginning of a new field of research, there is much uncertainty and disagreement among the experts. The solution of the ozone problem required a remarkable cooperation among science, business, and international governments. After looking at the role of DuPont executives in this drama, and the difficulties facing any executive dealing with uncertain science, the paper turns to an evaluation of the field of Business Ethics to see what light it might throw on this and analogous problems. Finally, the paper offers specific suggestions in terms of principles in dealing with uncertain science, and concludes that the course of action that DuPont followed, including some mistakes, can serve as a model for analogous crises.     

物流合理配送问题的多阶段建模优化求解方法

简述了现有货物配装问题在实际应用中的缺陷,并针对货物配送问题,提出了多阶段建模优化求解方法,并应用于实例中。实例证明该方法所求得的最优解更具合理性和实际意义。     

期转现是大宗商品期货交割的有效形式

期转现是当今世界商品期货交易中通行的一种大宗商品期货交割方式,是期货交易方式与现货交易方式最有效率的结合,是典型的非标准期货交割方式.本文着重论述了期转现的积极效应和实现条件.     

顾客让渡价值分析：逆向营销视角

随着社会经济和科学技术的发展,逆向营销从根本上改变了传统营销的观念和方式,消费者成为整个营销过程的主导者。通过逆向营销的组合方式消费者能够获得更大程度的顾客让渡价值和顾客满意,并使企业能够在日趋激烈的竞争中更好地开展营销活动。     

MMS系统的原理结构与应用浅析

多媒体短信息服务(MMS)是目前短信息技术开发最高标准的一种.它最大的特色就是支持多媒体功能.MMS可即时实现终端到终端、终端到互联网或互联网到终端的信息传输,允许传输数据、文本、图像、音频、视频消息.本文对MMS的原理结构作了较为详细的分析,列举了MMS的几个其型应用例子.     

基于不确定运输时间的军械紧急调运模型研究

针对运输时间不确定的军械紧急调运问题，将运输时间处理为模糊随机变量，建立在任务时间限制期下的最大可能性路径选择模型以确定调运路径。而后，引入超期风险概念，建立以超期风险最小为首要优化目标的军械紧急调运多层觇划模型，实现了对调运方案的优选。最后，给出一个具体军械调运实例来验证模型的适用性。     

重庆市特色农产品物流运输需求研究

分析了重庆特色农产品产销与运输现状。运用现代物流运输知识，提出了农产品物流运输需求特征及发展农产品物流运输的前景，供物流运输企业参考。