Reconfiguring the innovation policy portfolios for Taiwan's SIP Mall industry

Since the year 2000, silicon intellectual property (SIP), which can minimize the gap in ‘design productivity’ that exists with systems-on-chip (SOC), has become one of the most important factors in the development of integrated circuit (IC) products in the SOC era. Although SIP is very important for IC industry development, complicated business, technical as well as legal issues inside SIP transactions have hindered successful transactions and the integration of SIPs into SOCs. Thus, web-based SIP e-Commerce mechanisms, called SIP Malls, have emerged, aiming to resolve complex SIP issues. To maintain its leading position and competitiveness in the World's IC industry, as well as the value added by SOC products in Taiwanese IC firms, the Taiwanese government has developed SIP Malls, using innovation policy tools. However, the Taiwanese SIP Mall industry remains immature. No existing Taiwanese SIP Malls generate a profit or account for a significant share of worldwide SIP transactions. This research will develop an analytical framework for defining an innovation policy portfolio that aims to develop Taiwan's SIP Mall industry, so that it will enhance the value added of SIP Malls and, thus, the nation's competitiveness in the SIP and IC industries, something which already has become one of the Taiwanese government's major concerns. The industry innovation requirements (IIRs) are summarized using the Delphi method. Meanwhile, the major IIRs identified by Decision Making Trial and Evaluation Laboratory (DEMATEL) are introduced. After the IIRs are derived, the relationships between the IIRs and innovation policy tools are derived by Grey relational analysis (GRA). Then, the innovation policy tools are clustered, based upon the Grey grades derived by GRA. Finally, reconfigured innovation policy portfolios are presented for the Taiwanese government's policy definition. The results demonstrate that developing an innovative policy portfolio that includes scientific, technical, educational, public enterprise, information, legal and regulatory, financial, and taxation policy tools will be the most necessary step towards developing Taiwan's SIP Mall industry.     

现代契约经济学的企业边界决定理论:比较和评述

包括Klein的自我履约机制,Grossman, Hart and Moore的资产配置理论和Rajan ＆ Zingales的＂进入权＂理论在内的现代契约理论在不完全契约的框架下,通过引入可占用准租、资产剩余控制权和进入权等重要概念,较好地解释了企业边界决定问题,但却没有得出最大化准租的企业边界是最佳的企业边界这一应有的结论.最大化准租是交易双方多重复合交易的成果,在这一最终目的指引下,契约安排的不同形式及其所决定的企业边界的多样性,为现实中的企业调整边界和实施战略管理提供了理论依据.     

灰关联分析在房地产开发方案评选中的应用

项目可行性研究在房地产项目开发决策中得到了广泛的应用，但目前可行性研究主要是进行项目的经济论证，忽视了项目的技术论证，即开发方案的评价。本文首先强调了开发方案评价的重要性，分析了开发方案评价时应考虑的因素，以及这些因素对提高土地利用率、降低开发投资的影响，并拟定了相应的评价指标。通过对评价问题的分析，提出运用灰色数学理论来进行开发方案的评价，并对评价指标权重的确定进行了改进，文章的最后结合具体实例予以验证。     

基于信息熵的三种灰色关联度在房地产住宅消费决策中的优化与比较

介绍了房地产住宅消费决策优化与比较问题的理念,阐述了灰色关联决策的基本原理和三种灰色关联度的决策方法,基于信息熵的基本原理确定了各个目标因素的权系数,建立了相应的决策模型,针对示例方案进行了分析,并作了系统的总结。     

现代营销新观念

企业的新的营销环境中必须确立模糊营销、感性营销和关系营销的新观念,掌握市场竞争的主动权。     

组织间关系:价值界面与关系租金的获取

价值界面与关系租金概念的提出大大地拓展了获取企业内生性成长中各种资源的空间。本文通过价值界面、关系租金的模块化生产范式和关系型交易范式的分析,指出了价值界面与关系租金对于帕累托边界外推、埃奇沃思方盒改进的经济学意义,并进一步得出了价值界面构成与关系租金获取的四维模型,为网络创新提供了积极的研究视角。     

影响中等城市物流需求的相关经济因子及其灰关联分析

本文分析了影响中等城市物流需求的相关经济因子,运用灰关联理论量化分析各相关经济因子对中等城市物流需求的影响程度,判别各因子重要性程度及其关联性,并以佛山为例从城市经济和物流发展角度分析灰关联序,可为科学合理制定物流发展规划提供重要依据。     

Live streaming commerce from the sellers’ perspective: implications for online relationship marketing

ABSTRACT

Live streaming has recently become a popular direct selling channel which offers small, self-employed sellers unseen levels of consumer interaction and engagement. While the extant research focused on consumer motivation and intention to shop via live streaming, little is known from the seller’s perspective. Indeed, the potential advantages of live streaming commerce are accessible to everyone, but sellers experience different levels of success with this medium. Using a mixed quantitative and qualitative approach, this study analyses Facebook data of live streaming sellers to assess the nature and extent of engagement metrics, and delineate the dynamic, interactive live streaming sales process. We identify four sales approaches and twelve strategies adopted in acquiring and retaining customers. This typology of sales approach representing seller-focused antecedents is mapped against the relationship process and outcomes to provide a framework for understanding relationship mechanisms in live streaming commerce.     

关系型交易对审计费用的影响——基于经营风险理论视角

关系型交易模式可能会在议价能力、关系专用性投资成本转换等方面加剧上市公司的经营风险,进而影响审计费用。已有研究主要集中于关系型交易对审计行为的影响,鲜有文献关注其中的作用机制。本文基于经营风险理论视角,选取2008~2017年沪深A股制造业上市公司的相关数据,实证分析了关系型交易对审计费用的影响,结果表明:关系型交易显著加剧了企业经营风险的集聚,进而提升审计费用,即经营风险在关系型交易对审计费用的影响中起到了中介作用。进一步研究,在区分了产权性质以及耐用品特征后,实证结果显示关系型交易与审计费用的正相关关系在非国有企业以及耐用品行业的企业中较为显著,为审计师进行合理审计定价提供了经验证据支持。     

美中贸易逆差与人民币汇率的灰色关联度分析

运用灰色关联度分析方法研究美中经常性贸易逆差与人民币汇率以及美国对华限制出口的相关关系,研究表明:人民币汇率与美中贸易逆差灰色关联度较小,显著小于与美国对华高科技出口限制因素的关联性.因此,不存在我国操纵汇率补贴出口企业保持对美国的贸易高顺差,美中贸易逆差主要是结构性逆差以及美国对华限制性出口政策的结果,人民币升值无益于美中贸易逆差的缩小.