Are You a Chocolate Lover? An Investigation of the Repurchase Behavior of Chocolate Consumers

This study aimed to understand the factors affecting repurchase behavior of chocolate brands and, consequently, customer retention and acquisition. The study adopted a qualitative, inductive approach using in-depth interviews with 31 Australian consumers. The factors identified in the extant literature as antecedents of customers’ repurchase intention in the chocolate industry, including brand recognition, sales promotion, product price value, variety, taste, texture, size, packaging, and customer satisfaction, were confirmed. The results also indicated that functional value, product selection value, self-gratification value, socialization value, and transactional value were also considered during the consumer decision-making process. Implications for practitioners are provided.     

Social media affordances in entry‐level employees’ socialization: employee agency in the management of their professional impressions and vulnerability during early stages of socialization

This study examined how entry‐level employees interacted with social media during three stages of organizational socialization. They navigated between four different media affordances (persistence, editability, visibility, and association) while experiencing them as both enabling and constraining in different socialization stages. Qualitative interview data analysis revealed during anticipatory socialization, job applicants realized visibility and persistence in relation to institutional and individualized socialization. During encounter, new employees managed personal and professional life boundaries carefully against the association and visibility affordances. Although some participants used both public and enterprise social media for obtaining job‐related information and understanding coworkers and company culture, during metamorphosis, most interviewees adopted passive information seeking strategies and experienced a paradoxical tension between the enabling and constraining affordances of social media. Findings are discussed with regards to employees’ exertion of agency in managing their professional impressions and coping with high levels of uncertainty and vulnerability during early stages of socialization.     

效率与公平关系的物权法思考

在物权领域,浅层面的物权公平与物权效率并不矛盾.冲突存在于物权效率与高层面的社会公平之间,即物权效率自然发展导致起点不公平、机会不均等、结果不均衡.并且在这一交叉层面的"物权垄断"势能所产生的"马太效应"不可能熨平.通过物权社会化,让私人性物权效率提升为社会效率,则社会效率与社会公平能和谐一致.这种提升属政府管制时的限制,是在初次分配中重新界定权利,不是要素所有的分配,而且权利分配的财富调整功能优于再分配.     

数字技术对老年人反向社会化的影响探讨

通过查阅文献,论文梳理有关当代老年人数字融入的相关理论,对老年人使用数字技术进行反向社会化的现状、影响因素和解决对策进行探讨。研究发现老年人学习使用数字技术已经成为这个时代的必然趋势。但是受制于老年人的学习能力、心理差异、数字技术的使用门槛,老年人在数字时代的反向社会化并不是一帆风顺。因此,论文从个体、社会、家庭等多元层面出发,对老年人学习数字技术提出参考意见,以期构建数字文明社会。     

公共管理社会化与公共服务市场化--美国"政府再造"对珠海市城市管理制度创新的启示

文章认为公共管理社会化与公共服务市场化是美国“政府再造”的重要政策工具。在分析美国地方政府推行公共管理社会化和公共服务市场化经验教训以及珠海城市管理面临问题基础上 ,提出珠海城市管理体制创新的具体策略 ,包括 (1)推动非政府、非营利组织发展 ;(2 )大力推进社区建设 ;(3)完善“两级政府、三级管理”的城市管理体系 ;(4)全面开展公共服务市场化改革 ;(5 )吸引非国有资本参与基础设施建设 (6 )建立科学的政府绩效评估制度。     

个体不健康影响因素研究

社会的急速发展和重大变化给人们带来了很多富足的物质条件和特殊机遇,同时也带来了各种新的挑战、压力与不适应。究其原因是多方面的,是遗传素质、环境、教育(特指学校教育)、个人主观能力性综合作用的结果。本文从这四个方面,就个人成长过程中主观意志与客观环境的影响作用进行深入分析。     

金融风险社会化的最后防线及我国的现实选择

金融风险社会化是金融风险从金融系统溢出，蔓延至实体经济、国家财政甚至社会公众的过程，这种风险扩散后患无穷。通过对历次金融危机的梳理，总结金融风险社会化的一般路径，厘清国家财政必须承担起金融风险社会化最后防线的责任，并参考国际经验和我国国情，提出防范金融风险社会化的政策建议。     

The influence of personal and social identity on the clothing consumption of adolescents

We consider the influence of personal and social identity among adolescents on the importance they attach to clothing products and brands. The conceptual framework includes more conventional variables such as socialization (family, peers, media, and celebrities) and individual characteristics (gender and grade level). Based on a sample of 1,596 French high school adolescents, our results highlight: (i) the influence of identity on the importance attached to product and brand; (ii) the mediating effects of personal and social identities; and (iii) the moderating effects of gender and grade level. We conclude with an analysis of theoretical contributions, practical implications, and future research directions. Copyright © 2016 ASAC. Published by John Wiley & Sons, Ltd.     

Reconceptualizing value creation: Exploring the role of goal congruence in the Co-creation process

As companies gradually shift from the exchange view to the resource integration view, the creation of value also shifts from the customer sphere to the joint sphere. As a result, the customer and service provider are responsible for co-creating value through resource integration. However, it raises the question of whether customers are capable of contributing to the co-creation of value. Our study proposes a framework of how goal congruence plays a pivotal role in the resource integration process between all actors in the joint sphere. When the level of goal congruence between customer and service provider actors is high, it stimulates the exchange of valuable resources from all actors, which leads to the actual experience of co-creation resulting in value-in-use and improves service outcomes, i.e., customer satisfaction and loyalty. Data were collected through a field survey from salon-and-spa customers (n = 530) and PLS-SEM was employed to test the hypotheses and further analysis. The results show that goal congruence impacts customer satisfaction and loyalty through value-in-use. Therefore, suggesting service providers to properly socialize their goals will be a good strategy to increase customer capability to co-create value and ultimately enhance customer satisfaction and loyalty.     

A model of adolescents' online consumer self-efficacy (OCSE)

This paper investigates adolescent online shopping and self-efficacy development in the virtual setting. The authors present and test a model of antecedents and mediators to two dimensions of online consumer self-efficacy. Additionally, a discriminant analysis finds that more involved adolescent online shoppers can be differentiated from less involved online shoppers on key variables of interest-shopping motivations, self-efficacies, shopping behaviors, and relative influence in household decision-making.