公益旅游意象研究：一种摄影图片分析运用

本研究运用旅游摄影学VEP技术研究三种来源的摄影样本所反映出公益旅游地理意象、意象内容差异和特征,并说明意象形成的摄影心理动机和价值取向,其结论为公益旅游营销的主题选取、完善视觉营销效果、市场和项目定位拓展等提供科学参考。     

Forays into the backstage: volunteer tourism and the pursuit of object authenticity

Volunteer tourism is a form of travel that combines traditional leisure pursuits with opportunities to volunteer in an organized fashion. The popularity of volunteer tourism stems from many factors, but the one motivation that appears in virtually every study is a desire for object authenticity, defined as the authenticity of toured objects, people, and settings. The purpose of this paper is to explore the role played by object authenticity in the motivations and experiences of volunteer tourists in the province of Chiang Mai in northern Thailand. Based on interviews with 62 volunteers and 15 directors, managers, and staff members from volunteer tourism organizations based in Chiang Mai, this paper argues that volunteer tourists conceive of object authenticity both as a package of cultural stereotypes focused on authentic people, and as authentic backstage settings where ‘real’ Thai reside. Aside from demonstrating that the desire for object authenticity is the central motivation for international volunteers in northern Thailand, this study indicates that the pursuit of object authenticity is complicated by language barriers, the potential staging of authenticity on the part of locals, and the need to balance familiarity with alterity in the carefully selected ‘voluntourscapes’ in which volunteer tourism takes place.     

新形势下高职院校大学生志愿服务城市社区的若干探索

本文通过实地走访调研某高职院校大学生志愿者参与城市社区志愿服务活动,探讨存在的困难与问题,并提出建议。     

企业志愿者活动:实现CSR的一个有效路径

企业志愿者活动是企业社会责任践行的重要方式与有效路径。有效的企业志愿者活动可以实现多赢,把社会、经济和环境主体与员工的热情以及企业经营需要匹配起来。通过实施志愿者活动,企业将赢得公众的认同与支持,提升良好的企业、产品或服务的形象,还将有利于员工的组织公民行为的产生。良好的效果源于对企业志愿者活动从战略到战术层面的有效管理,有效的企业志愿者活动管理应该以战略定位为基点,系统的计划为前提,有效的组织为关键,适当的控制为重点。     

大型节事中高校志愿者满意度实证研究——以2009年世界集邮展览为例

大型节事具有活动的周期性、时间的暂时性、人员的爆发性等特点,这些特点决定了成功举办一次大型节事活动必然需要大量的节事志愿者提供服务。目前,我国的节事志愿者中高校志愿者是主力。我国学术界在高校志愿者参与大型节事服务满意度方面的研究尚处于空白状态。本文以2009年在洛阳举办的世界集邮展览为例,基于深度访谈和问卷调查,运用SPSS13.0统计软件对调查结果进行了详细的分析,并结合IPA分析法对影响满意度因子的重要性和实际表现进行对比分析,在此基础上提出了促进我国节事志愿者组织持续、健康、有序发展的一些建议,旨在为我国今后举办大型节事活动中志愿者的管理工作提供一些借鉴。     

The motivations and expectations of international volunteer tourists: A case study of “Chinese Village Traditions”

International volunteer tourists devote not only financial support but also time and effort to conservation, preservation, or humanitarian projects outside their original countries. The purpose of this paper is to report the results of a qualitative study on the motivations of ten international volunteer tourists who joined the “Chinese Village Traditions” expedition of the Earthwatch Institute in the summer of 2008. The main research question was, “Why do people join international volunteer tourism trips?” Eleven themes dealing with motivations emerged and were categorized into three groups: personal, interpersonal, and other. Four personal factors were measured: authentic experience, interest in travel, challenge/stimulation, and other interest. Four interpersonal factors were also considered: desire to help, interaction with locals/cultures, encouraged by others, and enhancing relationships. Other factors included unique style of the trip, time/money, and organization goal. The findings of this study echo previous literature reviews in different settings.     

Gap year volunteer tourism: Myths of Global Citizenship?

The valorisation of cross-cultural understanding and promotion of an ethic of global citizenship are at the forefront of the recent development and proliferation of international ‘gap year’ travel programs and policies. Governments and industry alike promote gap year travel uncritically as a guaranteed pathway to the development of inclusive ideologies associated with global citizenship. In this paper we examine how the neoliberalist context in which gap year travel programs have proliferated does little to promote tolerance. We then consider the recent growth of ‘volunteer tourism’ as an alternative gap year youth travel experience and explore how the implied resistance to self-serving neoliberalist values that it engenders can become coopted by neoliberalism.     

Stakeholder planning of the institutionalization of the volunteer farmer-trainer approach in dairy producer organizations in Kenya: key steps and supporting mechanisms*

The effectiveness of community-based extension approaches has been widely documented, however their sustainability remains weak. Institutionalization has been proposed as a way of achieving sustainability. This paper shares experiences of the learning and planning phase of the institutionalization of the volunteer farmer-trainer (VFT) approach in three dairy producer organizations (POs) in Kenya. The paper builds a detailed understanding of the key steps and social processes involved and the wider lessons that might be learned regarding institutionalization in the context of local institutions such POs. We draw on data from key informant interviews, focus groups discussions and workshops. The first phase of the process which spanned one year involved engagements with stakeholders at different levels; from VFTs, dairy cooperative management, government extension and local NGOs. The process involved awareness creation, joint learning at the individual, group and organization level, a strengths-weaknesses-opportunities-threats (SWOT) analysis of producer organizations and identifying opportunities for harnessing resources for support functions. We highlight the important supporting social and institutional processes that are required for this to happen. These include getting acceptance and support from key stakeholders, developing a shared understanding, stakeholder ownership of the process, commitment from top leadership of POs and institutional structures to support the process. For the process to be actualized, we discuss mechanisms that need to be put in place.     

完善我国城市流浪乞讨人员社会救助政策的思考

2003年,《救助管理办法》出台,得到了社会的广泛赞誉。随着时间的推移,《救助管理办法》本身的不足逐渐暴露,亟待改进,以适应进一步建立健全社会救助体系的需要。     

Food insecurity,customer to volunteer transition and self-concept repair: a free store example

ABSTRACT

Food insecurity poses profound threats to self-concept which impacts on physical and mental health. Two Free Stores specialising in food rescue were selected for this research. Drawing on the narratives of 34 volunteers, we examined the working practices of the Free Stores and the personal experiences of the volunteers. The Free Stores adopted the operational principles of a store format, absence of means testing and customer to volunteer transition to modify the social context from whence the threats derive. Involvement with the Free Stores provides the recipients and volunteers with multiple strategies for self-concept repair to restore positive self-views. The operational principles are effective for gaining insights into the creation and transformation of the personal and social identities of the volunteers.