泰山旅游需求时空分布规律及旅游者行为特征的初步研究

泰山旅游需求存在着明显的时空分布规律．调查显示．游人数量的日变化、周变化和年内变化十分显著；客源地主要分布于山东及其周边省市；旅游区内部以泰山中路和岱顶的需求强度最大。最后对旅游交通方式、旅游消费、旅客职业构成双重游率等旅游者行为特征进行了分析。     

复合型世界遗产及其资源基础和文化内涵--以"峨眉山-乐山大佛"与"青城山-都江堰"为例

本文首次提出“复合型世界遗产”这一概念。在统计目前复合型世界遗产情况的基础上,探讨复合型世界遗产“申报热”这一现象及其意义,并以“峨眉山一乐山大佛”与“青城山一都江堰”为例,对复合型世界遗产的资源基础和文化内涵的“复合”情况进行分析。     

供需双方对景区文化偏好的差异性研究——以天柱山风景区为例

山岳型景区文化内涵的挖掘是提升景区质量的重要途径,但景区提供的文化旅游产品容易偏离旅游者的需求.文章以天柱山风景区为例,运用因子分析法、两独立样本t检验等方法,分析了供需双方对景区文化旅游资源偏好的差异,同时借助IPA模型帮助旅游经营管理者制定了景区文化旅游产品的开发方向.结果表明:(1)供需双方对天柱山风景区的整体印象差异不显著;而对文化印象具有显著差异,其中,旅游经营管理者对天柱山风景区文化印象较好,而旅游者对其印象较为一般;从文化资源要素上来看,供需双方对绝大部分文化旅游资源具有显著差异,且旅游经营管理者对其偏好的程度总体强于旅游者.(2)采用IPA模型,通过对比供需双方对天柱山风景区文化旅游资源的偏好差异,得出继续努力、过度表现、低优先改进、重点改进4个区域,并针对不同区域提出不同的解决方案.     

两种类型旅游节事居民感知的比较研究——对泰安泰山国际登山节和东岳庙会的问卷调查

本文以泰安市传统的东岳庙会和泰山国际登山节为研究对象,探讨旅游地居民对不同类型日常重大节事的感知及其差异。结果显示,居民对两个节事各方面的积极影响都有明确认识。对于传统类型的东岳庙会,居民更看重其带来的社会文化利益;而对于现代类型的泰山国际登山节,提升地方形象的认知更强烈一些。从居民感知结果看,不同类型节事的功能特色已有一定分化,但远没有达到比较完善的程度,在旅游和社会发展方面的作用也还没有充分体现出来。要提高节事的举办质量和居民的积极性,应该在举办方式、政府及居民的参与方式和程度方面进行必要的改革。     

The death of development theory: From Friedrich von Hayek to the Washington consensus

Abstract

Development strategies followed by many countries in the 20th century bestowed a relevant role to the State. During the 1970s, it all reversed, and free markets became paramount to efficiency. F. von Hayek and the Mount Pelerin Society led the way to eliminate the State as a significant economic player, while P.T. Bauer extended such ideas to development economics, which would eventually give way to the Washington Consensus. Beyond actual results of such policies, it is surprising to see the appeal of Bauer’s theoretical approach, considering that it is constructed disregarding both empirical evidence, as well as the abundant discussion on development that was taking place contemporarily. This article explores the theoretical process of such reversal in development economics theory.     

利用TCM法对太白山森林公园进行游憩经济效益评价

旅游价值估算为游客旅行费用支出、时间价值以及游客消费者剩余之和．在野外调查的基础上,采用费用支出法、时间费用法以及消费者剩余法对太白山国家森林公园陕西游憩价值进行了评估．通过现场抽样调查。建立了旅游费用与旅游人次散间的供给需求函数。求出了游客消费者剩余．在获得游客多目的地特性以及重游率的基础上。对评算结果进行修正。最终得出了2005年太白山国家森林公园游憩的总价值．     

Inverted breakeven analysis for profitable marketing decisions

This article develops a modified model of breakeven analysis which provides a viable conceptual tool to the industrial marketing management to determine in actual industrial marketing situations whether a given product should be produced and marketed by the supplier firm.     

High Mountain Adventure Tourism: Trekkers’ Perceptions of Risk and Death in Mt. Everest Region,Nepal

This study examines trekkers' perceptions of risk and death associated with high mountain adventure tourism based on their actual experience during the trek to the Everest Base Camp. The study is based on the authors' fieldwork conducted during April to May 2014. Interview questions focused on trekkers' perceptions of risks associated with their own activities, and the risks taken by professional mountaineers and Sherpa guides. Results show that trekkers realized the differences in risks associated with climbing and trekking, and celebrated the accounts of risk taken by the mountaineers. But when risk was self-experienced during the trek, celebration turned into fear and emotional distress. Trekkers generally held foreign mountaineers with much higher reverence than Sherpa climbers. The study concludes with the suggestion that more research is needed to examine the dynamic emotional state of adventure tourists, commodification of high mountain adventure, and understanding local perspectives of adventure tourists.     

峨眉山休闲度假旅游目的地建设研究

文章对休闲度假旅游的概念进行了界定,分析了其特点,并归纳总结我国城乡休闲度假旅游市场及其需求特点。根据对峨眉山建设成休闲度假旅游目的地的优劣势分析,提出了峨眉山休闲度假旅游目的地建设的对策建议。     

武陵山片区农产品流通公共服务体系的构建及模式探讨

农产品流通公共服务体系的构建对于推进武陵山片区的农业产业化发展极具紧迫性。具有正外部性与帕累托改进、降低交易费用、获得产业链经济利润等经济学的理论支持。现阶段应从专业市场交易组织体系、电子商务服务体系、物流、冷链与仓储服务体系、信息平台与信息服务体系、质量管理与监控服务体系同步推进。