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The information presented on a product sales page plays an important role in consumers' purchase decisions. This study examines the persuasive effect, whether a customer's choice is heavily driven by information inferred from others' behavior, and how these impacts are moderated by market age and product type. Results show that online customer choice was significantly affected by historical cumulative sales and times saved. Positive cumulative sales and shop service quality have a significant positive impact on product sales. The times saved have no direct impact on product sales. For different types of products, the times saved of experiential products has a significant impact on product sales, while the shop service quality information of search products has a greater impact on product sales. The influence of online observation learning on product sales will be significantly moderated by a combination of product type and market age. These findings not only offer important theoretical contributions to e-commerce research but also provide practical implications for online sellers and managers of social commerce platforms. 相似文献
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自2013年以来,P2P网络借贷平台倒闭趋势持续蔓延。本文基于中国111个问题P2P网络借贷平台数据,探讨这些平台的地域分布、注册资本和生存时间等方面的特征,并对P2P网络借贷平台出现问题的原因进行了实证分析,研究发现:平台经营经验、地区行业竞争程度对问题平台生存时间有显著正向影响,而平台注册资本对问题平台生存时间无显著影响。 相似文献
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We propose a new stochastic volatility model by allowing for a cascading structure of volatility components. The model, under a minor assumption, allows us to add as many components as desired with no additional parameters, effectively defeating the curse of dimensionality often encountered in traditional models. We derive a semi-closed-form solution to the VIX futures price, and find that our six-factor model with only six parameters can closely fit spot VIX and VIX futures prices from 2004 to 2015 and produce out-of-sample pricing errors of magnitudes similar to those of in-sample errors. 相似文献
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《International Journal of Forecasting》2020,36(2):552-569
We present new Bayesian methodology for consumer sales forecasting. Focusing on the multi-step-ahead forecasting of daily sales of many supermarket items, we adapt dynamic count mixture models for forecasting individual customer transactions, and introduce novel dynamic binary cascade models for predicting counts of items per transaction. These transaction–sales models can incorporate time-varying trends, seasonality, price, promotion, random effects and other outlet-specific predictors for individual items. Sequential Bayesian analysis involves fast, parallel filtering on sets of decoupled items, and is adaptable across items that may exhibit widely-varying characteristics. A multi-scale approach enables information to be shared across items with related patterns over time in order to improve prediction, while maintaining the scalability to many items. A motivating case study in many-item, multi-period, multi-step-ahead supermarket sales forecasting provides examples that demonstrate an improved forecast accuracy on multiple metrics, and illustrates the benefits of full probabilistic models for forecast accuracy evaluation and comparison. 相似文献
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家电制造商的废旧家电回收处理模式决策研究 总被引:2,自引:0,他引:2
在分析废旧家电回收处理模式的基础上,考虑废旧家电的梯级利用,并假设家电产品需求函数为非线性情况下,建立不同回收模式的成本收益分析模型,计算制造商的最优收益,并进行回收模式决策。 相似文献
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How should a monopolist price when selling to buyers who learn from each other’s decisions? Focusing on the case in which the common value of the good is binary and each buyer receives a binary private signal about that value, we completely answer this question for all values of the production cost, the precision of the buyers’ signals, and the seller’s discount factor. Unexpectedly, we find that there is a region of parameters for which learning stops at intermediate and at extreme beliefs, but not at beliefs that lie between those intermediate and extreme beliefs. 相似文献
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Horizontal centrality bias has been found to influence what products consumers pay attention to and what products they choose to purchase. Such bias offers substantial competitive advantage to brands that know about it and display their products so as to capitalize on it. Atalay et al. (2012) identified the key components of this horizontal centrality effect: initial fixation bias, gaze cascade bias, and subsequent choice bias. In this paper, we re-examine their study under two new conditions: time pressure and a more ambiguous choice action. We find that although the horizontal centrality effect persists, it is modified in the extended time condition. The central gaze cascade component does not arise in the data when the choice moment is ambiguous, however, choice bias persists under all conditions. 相似文献