Evaluating museum visitor experiences based on user-generated travel photos

ABSTRACT

This research introduces online travel photos published on social media platforms as a complementary data resource to examine the behavior and experience of museum visitors. The practical value of online travel photos is demonstrated through a case study of popular Hong Kong museums, particularly by using the photo content and metadata available from the Flickr platform. The proposed approach is a generic method for understanding museum visitor behavior and preferences, and supports museum practitioners in developing improved products for visitors. The case study findings are particularly beneficial for tourism managers, especially those in Hong Kong, in promoting and attracting tourists to visit local museums.     

Commemorating the 50‐Year Anniversary of Ball and Brown (1968): The Evolution of Capital Market Research over the Past 50 Years

We commemorate the 50th anniversary of Ball and Brown [1968] by chronicling its impact on capital market research in accounting. We trace the evolution of various research paths that post–Ball and Brown [1968] researchers took as they sought to build on the foundation laid by Ball and Brown [1968] to create a body of research on the usefulness, timeliness, and other properties of accounting numbers. We discuss how those paths often link back to the groundwork laid and questions originally posed in Ball and Brown [1968].     

The Effectiveness of Brand- and Customer-Centric Content Strategies at Generating Shares, ‘Likes’, and Comments

Brands are constantly competing for user attention on Facebook and are trying to encourage fans to share, click ‘like’, and comment their posts. Yet, it remains unclear what content strategies are successful at encouraging those behaviors. Noting that the effectiveness of brand content strategies still remains an uncharted research area, this study adopts a discovery-oriented approach and employs workshops, quantitative content analysis, and episodic interviews, to link desired user responses (namely clicks share, ‘like’, and comment) to brand content strategies. This study reveals that customer-centric content strategies are the most effective at encouraging user responses. Managers can use provided recommendations to engage their customers by adopting content strategies that result in desired behavioral reactions.     

浅谈东深供水改造工程的设计监理工作

施工图阶段设计监理工作的内容归纳起来主要是对设计质量进行控制.依据<水利建设工程招标、施工图阶段设计监理试行规定>,其具体工作内容仅限于设计成果的合法性和安全性,没有充分发挥设计监理作用,对施工图阶段设计质量的理解是不全面的.施工图阶段的设计质量不仅仅是提交合法和安全的图纸,而且图纸的提交时限性、可实施性及经济性也应是考核设计质量的重要组成部分,为此东深供水改造工程的设计监理工作内容确定为"五项控制"和"两项权利",全面地对施工图阶段的设计质量进行控制.     

对编写《水轮机》新教材的建议

提出适应新的中等职业《水轮机》教材和课程教学大纲的修改建议。     

西方现代股利政策理论及实证研究回顾

本文对西方现代公司股利政策方面的理论和实证研究进行了一个综合性的回顾和分析。其中包括主流的股利行为模型、股利的信息内涵、代理成本、追随者效应,也包括国内研究中较少涉及的债务约束、声誉学说、成长机会和交易成本问题,以期对国内相对落后的股利政策研究和随意性较强的股利政策制定带来一定的借鉴意义。     

L520型智能中子仪测定农田土壤含水量的标定研究

通过对L520型智能中子仪测定农田土壤含水量的标定研究，在试验区草甸土类型的土壤中，在0～100cm的土层中得到了一条标定土壤含水量的回归直线，用此法测定土壤含水量较重量法快捷方便且误差小。     

浅谈高职高专院校数学教学方法与手段的改革

教学方法与教学手段的改革是高校教学改革的重点之一。高职高专院校的数学教学应采取多种形式的教学方法,比如启发式教学法、形象解析法等等。只有恰当和正确地设计教学方法和教学手段.才能达到高质量的教学效果,进而针对性地提高学生运用数学思维解决实际问题的能力。     

硫酸盐含量对全固废材料固化盐渍土抗压强度的影响

为探讨硫酸盐含量对全固废材料固化盐渍土抗压强度及微观结构的影响,采用击实试验和无侧限抗压强度试验,并结合扫描电镜、EDS、X射线衍射和热重分析等微观测试结果,从固化盐渍土的火山灰反应产物及其数量等角度分析含盐量对固化盐渍土抗压强度变化的影响。结果表明:硫酸盐含量低于2.7%时,固化盐渍土抗压强度随含盐量的增加呈先增大后减小,抗压强度峰值对应的含盐量为1.8%;固化盐渍土的火山灰反应产物主要为C-S-H和AFt,硫酸盐含量从0.3%增至1.8%时,反应产物明显增多,致使固化土抗压强度增大;但当硫酸盐含量从1.8%增至2.7%时,膨胀性AFt将试件内部孔隙完全填充并产生胀裂破坏,造成抗压强度降低。研究成果为全固废材料固化硫酸盐渍土的工程应用奠定了基础,对环境保护也有积极贡献。     

Force and Influence in Content Analysis: The Production of New Social Knowledge

We examine the two traditions of content analysis: the first in which one substitutes words of a text with categories, and the second in which one looks for clusters of words that may refer to a theme. In the first tradition, preexisting dictionary categories give meaning to the words; in the second, meaning comes after the fact. Preexisting dictionary categories (the substitution model) are calibrated instruments applied within experimental designs that leave no space for doubt; meanwhile, the ability of the correlational model to conjure up complex themes from fragments of a text yields no unique solution. These differences have bearings on the production of new social knowledge. We expound on the epistemological foundations of the two traditions of interpretation and draw from them decision rules upon which one may rely for choosing among appropriate content-analytic tactics. Two reasons make this essay timely and critical: (1) the increasing variety of new content-analyticsoftware for particular purposes and (2) the almost exclusive focusing on software and technology at the expense of adjusting the choice of the software to the nature of the text. Two studies, one in historiometry, the other in autobiography, illustrate the liabilities and benefits of the two models of content analysis.