| 形象导向下的哈尔滨城市旅游发展研究 |
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| 引用本文： | 刘婧媛,乌恩. 形象导向下的哈尔滨城市旅游发展研究[J]. 哈尔滨商业大学学报(社会科学版), 2008, 0(1): 119-123 |
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| 作者姓名： | 刘婧媛 乌恩 |
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| 作者单位： | 北京林业大学,北京,100083 |
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| 摘 要： | 从城市旅游形象的重要性出发,以哈尔滨城市旅游发展为例,探讨形象导向下的城市旅游规划基本思路,说明怎样定位城市旅游形象,以产品开发、空间分布、旅游接待服务以及环境建设等塑造、支撑、丰富旅游形象,最终使城市以整体形象吸引人们到访.
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| 关 键 词： | 城市旅游形象 哈尔滨 感知 |
| 文章编号： | 1671-7112（2008）01-0119-05 |
| 收稿时间： | 2007-10-08 |
| 修稿时间： | 2007-10-08 |
Research on the Image- oriented Development of City Tourism in Harbin |
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| LIU Jing-yuan,WU En. Research on the Image- oriented Development of City Tourism in Harbin[J]. Journal of Harbin University of Commerce:Social Science Edition, 2008, 0(1): 119-123 |
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| Authors: | LIU Jing-yuan WU En |
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| Abstract: | Starting from the importance of city tourism image, the basic idea of image - oriented planning of city tour is given. The city tour in Ha brbin is taken as an example to give an explanation of how to define city tour image, and how to figure, support and enrich city tour image by the means of product exploitation, space distributing, tourist service and environment construction, thus forming an overall city image which can be an attraction of tourism. |
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| Keywords: | city tourism image Harbin apperception |
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