The impact of lay beliefs about AI on adoption of algorithmic advice |
| |
| Authors: | von Walter Benjamin Kremmel Dietmar Jäger Bruno |
| |
| Institution: | 1.Eastern Switzerland University of Applied Sciences, Institute of Business Management, Rosenbergstrasse 59, 9001, St. Gallen, Switzerland
; |
| |
| Abstract: | Marketing Letters - There is little research on how consumers decide whether they want to use algorithmic advice or not. In this research, we show that consumers’ lay beliefs about artificial... |
| |
| Keywords: | |
| 本文献已被 SpringerLink 等数据库收录！ |
|
