| 陕西红色文化资源开发利用中存在的问题及解决对策 |
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| 引用本文： | 万生更,万生新.陕西红色文化资源开发利用中存在的问题及解决对策[J].价值工程,2012,31(11):146-147. |
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| 作者姓名： | 万生更 万生新 |
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| 作者单位： | 1. 陕西教育学院红色文化研究所,西安,710061
2. 咸阳师范学院政治与管理学院,咸阳,710001 |
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| 基金项目： | 陕西省社会科学界重大理论与现实问题研究项目，陕西教育学院科研项目 |
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| 摘 要： | 陕西红色文化资源数量多、分布广、影响大、内涵丰富,是陕西重要的文化品牌,针对陕西红色文化资源的开发利用中存在着缺少整体开发的规划和思路、对红色文化的品牌价值缺乏足够的认识、产业化开发缓慢、管理体制障碍等问题,提出了科学整合陕西红色文化资源、打造陕西红色文化品牌、加强陕西红色文化的产业化开发的对策。
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| 关 键 词： | 红色文化 开发利用 对策 |
Problems in the Exploitation of the Red Cultural Resources in Shaanxi Province and Countermeasures |
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| Wan Shenggeng
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Wan Shengxin.Problems in the Exploitation of the Red Cultural Resources in Shaanxi Province and Countermeasures[J].Value Engineering,2012,31(11):146-147. |
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| Authors: | Wan Shenggeng Wan Shengxin |
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| Institution: | Wan Shenggeng;Wan Shengxin(①Shaanxi Institute of Education Red Cultural Institute,Xi’an 710061,China;②Xianyang Normal University School of Politics and Management,Xianyang 710001,China) |
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| Abstract: | The number of Shaanxi red culture resources is large,and its distribution is wide,its effect is large,and its connotation is rich,so it is the important culture brand of Shaanxi.For the problems in the exploitation of Shaanxi red culture resources,such as,lack of planning and thought of overall development,and lack of enough awareness on the brand value of red culture,slow industrialization development,management system obstacles,and so on,this paper made countermeasures,including science integration of Shaanxi red culture resources,building Shaanxi red culture brand,and strengthening industrialization development of Shaanxi red culture. |
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| Keywords: | red culture development and utilization countermeasures |
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