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日本企业业务重组的管理策略
引用本文:孙明贵,王滨. 日本企业业务重组的管理策略[J]. 当代经济管理, 2008, 30(7)
作者姓名:孙明贵  王滨
作者单位:东华大学,旭日工商管理学院,上海,200051
摘    要:近年来,在业务重组上出现了许多新的迹象,不是局限于对业务的简单调整和改革,而是出现了"顾客满足"、"从根本上"、"重新审视"等新的关键词.日本企业的实践证明,业务重组的失败率很高,失败的主要原因是偏离了顾客满足,因此,只有建立在企业利益与顾客利益相一致基础上的业务重组才可能取得成功,文章根据国外企业的实践,总结业务重组成功的关键因素和途径.

关 键 词:日本企业  业务重组  管理策略  日本  企业业务重组  管理策略  Enterprises  Japanese  Restructuring  Business  Strategies  因素  组成  国外企业  顾客利益  企业利益  失败率  实践  关键词  改革  调整

Management Strategies of the Business Restructuring in Japanese Enterprises
Sun Minggui,Wang Bin. Management Strategies of the Business Restructuring in Japanese Enterprises[J]. Contemporary Economic Management, 2008, 30(7)
Authors:Sun Minggui  Wang Bin
Affiliation:Sun Minggui,Wang Bin(Donghua University,Shanghai 200051,China)
Abstract:Recent years have seen the new trend in business restructuring,which is not only restricted to the simple adjustment and reform in business but also brings about a new concept represented by many new Key words like customer satisfaction,fundamentally and re-inspection.The practice of Japanese enterprises indicates that the failure ratio of their business restructuring is very high,which is mainly due to their deviation from their customer satisfaction.Thus,only after enterprises achieve the accordance betwe...
Keywords:Japanese enterprises  business restructuring  management strategy  
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