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Making sense of complex data using interactive data visualization
Authors:Diane J Janvrin  Robyn L Raschke  William N Dilla
Institution:1. Department of Accounting, Iowa State University, USA;2. Department of Accounting, University of Nevada Las Vegas, USA
Abstract:An important role for accountants today is to provide decision support to senior management by assisting them in the analysis of large, complex data sets. Interactive data visualization (IDV) facilitates this process by allowing users to navigate, select, and display data via an easy-to-use interface often used as a component of data analytics. Given the increasing popularity of IDV as a tool for making sense of complex data, it is important that accountants become familiar with and learn how to use this technology. This case provides a hands-on opportunity to organize complex accounting data to create IDVs for decision makers to use. Further, the case enables students to understand the potential impact of IDVs on preparers and users of accounting information. Students will assume the role of a division controller in a hypothetical company and create an IDV to assist the chief executive officer (CEO) in decision making.
Keywords:Interactive data visualization (IDV)  Visualization software  Graphical representation  Preparer choice
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