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Aromatic and Medicinal Plants of Tunisia: A Market Study
Authors:Ramu Govindasamy  Patricia Jehle  Ghoudi Zine El Abidine  Mongi Sgheir  Mohammed El Mourid  Ibrahim Shaqir
Affiliation:1. School of Environmental and Biological Sciences, Rutgers , The State University of New Jersey , New Brunswick, New Jersey, USA Govindasamy@aesop.rutgers.edu;3. Consultant, International Center for Agricultural Research in the Dry Areas , Tunis, Tunisia;4. Ministry of Agriculture , Tunis, Tunisia;5. Institut des Régions Arides (IRA) , Medenine, Tunisia;6. International Center for Agricultural Research in the Dry Areas , Tunis, Tunisia;7. Agricultural Research Service, United States Department of Agriculture , Beltsville, Maryland, USA
Abstract:World demand for aromatic and medicinal plants (AMP), as well as the essential oils and extracts from these plants have been expanding because of their diversified and extensive usage. Demand for essential oils and plant extracts is driven by food flavoring industries, cosmetic and fragrance industries, and demand for industrial solvents. The principal consumers of all market classes of essential oils are the United States, Western Europe, and Japan. There are ten essential oil crops that account for 80% of the world market for essential oils. Based on the global AMP market demand, this article mainly addresses the “constraints on” and “opportunities for” expansion of this sector, which were ascertained through meetings with Tunisian AMP exporters and processors, literature reviews, and by collating responses to the Tunisian Exporter Marketing Survey. Based on these inputs, recommendations have been formulated to help capitalize Tunisia's comparative advantages to overcome the constraints and maximize opportunities.
Keywords:aromatic plants  market  medicinal plants  Tunisia  value-added
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