经济欠发达地区乡镇ATM布局现状及推广设想——以南阳市农村地区ATM发展为例

ATM作为商业银行重要的自助柜员设施,其普及率在一定意义上可反映当地经济的发展状况。南阳市地处中部,属于经济欠发达地区,虽然近几年ATM发展较快,但由于客观和主观的一些因素制约了ATM的深入推广。为此,就ATM布放情况进行了深入细致的实证调查,提出了提高经济欠发达地区ATM普及率的设想和建议。

ATM Layout in Underdeveloped Areas and a Plan for Its Application --A Case of the Development of ATM in Rural Areas in Nanyang City

ATM is one of the important automatic teller facilities for commercial banks, whose popularity in a certain sense reflects the development of local economy. Nanyang City is located in central China, and is one of underde- veloped areas. Although a rapid development has been gained for ATM in recent years, the in - depth application of ATM has been constrained due to a number of objective and subjective factors. Hence the paper has made an inten- sive, empirical investigation on ATM layout, and proposed a plan for increasing ATM popularity in the underdevel- oped areas.