| 报纸读者心理初探 |
| |
| 引用本文： | 张敏智,傅红园.报纸读者心理初探[J].理论观察,2001(6):85-87. |
| |
| 作者姓名： | 张敏智 傅红园 |
| |
| 作者单位： | 鹤城晚报编辑部，黑龙江 齐齐哈尔 161005 |
| |
| 摘 要： | 争取读者是报业竞争的焦点。因此．以心理学为依据，从发展报纸事业的需要出发，认真研究读者的心理，是新闻实践的一个十分重要的课题。
|
| 关 键 词： | 报业竞争 读者心理 新闻实践 |
| 文章编号： | 1009-2234(2001)06-0085-03 |
| 修稿时间： | 2001年10月20 |
Newspaper Readers' Psychology |
| |
| ZhANG Ming-zhi,FU Hong-yuan.Newspaper Readers'''' Psychology[J].Theoryotic Obsorvation,2001(6):85-87. |
| |
| Authors: | ZhANG Ming-zhi FU Hong-yuan |
| |
| Abstract: | At present, to win readers is the focus of the competition of newspaper trade. So according to psychology, from need of the development of cause of newspaper, to study readers' psychology is a very important problem of news practice. |
| |
| Keywords: | newspaper trade readers' psychology news practice |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
