| SWOT分析法研究济南市商品出口中亚市场的潜力及物流成本最小的路径选择 |
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| 引用本文： | 王海灵,胡少杰,查庆才.SWOT分析法研究济南市商品出口中亚市场的潜力及物流成本最小的路径选择[J].物流技术,2010,29(13):34-36,60. |
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| 作者姓名： | 王海灵 胡少杰 查庆才 |
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| 作者单位： | [1]新疆大学科学与技术学院,新疆乌鲁木齐830046 [2]济南市商务局服务贸易处,山东济南250099 [3]济南市商务局对外贸易发展处,山东济南250099 |
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| 基金项目： | 济南市科技计划软科学项目(200905152) |
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| 摘 要： | 通过分析济南市商品和中亚市场的互补性,找出济南市商品在中亚市场比较有发展潜力的商品,运用SWOT分析法对中亚市场进行潜在分析发现了中亚市场的潜在市场,通过调查发现中亚国家将对其电网改造的相关产品的需求会增加。运用比较的方法确定了济南市出口商品运输到中亚市场的物流成本最小的路经。在新疆办厂再出口到中亚国家也是一个较佳的选择。
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| 关 键 词： | 济南市商品 中亚市场 物流成本 |
An SWOT Analysis of the Potential of Merchandise from Jinan in Exporting to the Central Asian Market and the Route Selection for Minimum Logistics Cost |
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| WANG Hai-ling,HU Shao-jie,CHA Qing-cai.An SWOT Analysis of the Potential of Merchandise from Jinan in Exporting to the Central Asian Market and the Route Selection for Minimum Logistics Cost[J].Logistics Technology,2010,29(13):34-36,60. |
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| Authors: | WANG Hai-ling HU Shao-jie CHA Qing-cai |
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| Institution: | WANG Hai-ling1,HU Shao-jie2,CHA Qing-cai3(1.School of Science & Technology,Xinjiang University,Urumqi 830046,2.Department of Serivce & Trade,Jinan Municipal Bureau of Commerce,Jinan 250099,3.Department of External Trade Development,China) |
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| Abstract: | Through analyzing the complementarity of the merchandise from Jinan and the Central Asian market,the paper identifies the commodities of Jinan with greater market potential in Central Asian and,through SWOT analysis,locates the fields with greater potential of the Central Asian market.According to the investigation conducted in the paper,products related to power grid renovation and reconstruction are to be in greater demand by the Central Asian countries.A comparison-based selection method is used to deter... |
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| Keywords: | merchandise from Jinan Central Asian market logistics cost |
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