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Strategie Orientation and Export Performance
Abstract:Abstract

The purpose of this paper is to examine the linkage between strategic variables and the export performance of firms in the United States, Germany, and Japan. R&D Intensity, Capital Intensity, Average Collection Period, Debt Leverage, and Labor Productivity are used as measures of strategic variables. R&D intensity and Labor Productivity are found to have a strong and positive association with export performance in all three countries. Capital intensity and average collection period also have significant relationship with export performance in the United States and Japan, respectively.
Keywords:Strategic orientation  strategic variables  export performance  manufacturing industry
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