Coopetition research in theory and practice: Growing new theoretical,empirical, and methodological domains |
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| Institution: | 1. Umeå School of Business and Economics, Umeå University, Biblioteksgränd 6, 901 87 Umeå, Sweden;2. Hanken School of Economics, Department of Management and Organization, Kirjastonkatu 16, P.O. Box 287, 65101 Vaasa, Finland;3. Erling-Persson Center for Entrepreneurship, Hanken School of Economics, Kirjastonkatu 16, P.O. Box 287, 65101 Vaasa, Finland;1. Montpellier Research in Management, University of Montpellier, Montpellier Business School;2. Management Theory Department, University of Economics in Katowice;1. University of Economics in Katowice, Department of Management Theory, Bogucicka 14, 40-227 Katowice, Poland;2. University of Economics in Katowice, Department of Tourism, 1 Maja 50, 40-287 Katowice, Poland;1. Pamplin College of Business, Virginia Polytechnic Institute and State University (Virginia Tech), Blacksburg, VA 24060, USA;2. Katz Graduate School of Business, University of Pittsburgh, 208 Mervis Hall, Pittsburgh, PA 15260, USA;3. Department of Management, Hong Kong University of Science and Technology, Clear Water Bay, Kowloon, Hong Kong;4. Umeå School of Business and Economics, Umeå University, S-901 87 Umeå, Sweden;2. Montpellier Business School & i3-CRG, École polytechnique, CNRS, Université Paris-Saclay, 2300 Avenue des Moulins, 34185 Montpellier, France |
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| Abstract: | In this paper we discuss the theoretical rooting of present research on coopetition and point to the need for an integration of theories on competition dynamics, and cooperative interactions in social networks. We argue that the future growth of the coopetitive research field hinges on creatively combining existing theoretical approaches with novel research methods and contexts. In particular, we suggest that incorporating theories on the micro foundations of strategic action can substantially enhance the field. The aim of this paper is both to raise questions regarding the theory and practice of coopetition research and to give examples of new approaches and trends that may contribute to the advancement of the field in the future. We consider our research practice and explore avenues for further research starting from what, where and how we study coopetition, to when and who we study. In general, we call for a stronger focus on the centrality of multiple stakeholders in forming, executing, and developing coopetition, and on research methods that can investigate in depth the multitude of actors, interests, and interactions using a multi-level analysis, including the micro foundations of coopetition. |
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