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Coopetition and product innovation performance: The role of internal knowledge sharing mechanisms and formal knowledge protection mechanisms
Affiliation:1. Montpellier Research in Management, University of Montpellier, Montpellier Business School;2. Management Theory Department, University of Economics in Katowice;2. Montpellier Business School & i3-CRG, École polytechnique, CNRS, Université Paris-Saclay, 2300 Avenue des Moulins, 34185 Montpellier, France;1. Umeå School of Business and Economics, Umeå University, Sweden;2. Department of Management and Organization, Hanken School of Economics, Finland;3. Erling-Persson Center for Entrepreneurship, Hanken School of Economics, Finland;1. ISEM University of Montpellier, Rue Vendémiaire Bat. B, CS 19519, 34 960 Montpellier Cedex 2, France;2. ISEM University of Montpellier, Rue Vendémiaire Bat. B, CS 19519, 34 960 Montpellier Cedex 2, France;3. Groupe Sup de Co Montpellier Business School, 2300 Avenue des Moulins, 34 080 Montpellier, France
Abstract:Coopetition is an important new product development strategy; yet, studies addressing the impact of collaboration with competitors on product innovation performance provide mixed evidence. Conducting Tobit analyses on a sample of 627 manufacturing firms that responded to the fifth wave of the Flemish Community Innovation Survey, we find that the innovation performance implications of competitor collaboration depend on fine-grained intra-organizational design characteristics. In particular, our results show that competitor collaboration has a significant positive impact on product innovation performance only when internal knowledge sharing mechanisms and formal knowledge protection mechanisms are present. These findings contribute to the emerging contingency perspective on coopetition and provide specific recommendations to managers that are involved in coopetitive endeavors.
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