首页 | 本学科首页   官方微博 | 高级检索  
     检索      

跨国公司企业社会责任国别差异性的原因与对策
引用本文:朱文忠.跨国公司企业社会责任国别差异性的原因与对策[J].国际经贸探索,2007,23(5):76-80.
作者姓名:朱文忠
作者单位:广东外语外贸大学,国际商务英语学院,广东,广州,510420
摘    要:人们通常认为跨国公司在母国和东道国会同样好地履行企业社会责任义务.但研究表明,跨国公司企业社会责任的表现可能在不同国家中存在明显的差异性.存在这种差异性的原因主要是企业内部成本压力、内控困境、外部制度偏差、政府监管缺陷和法律环境差异等,建议通过完善相关法规,建立国际合作和交流机制,加大监督、检查和执法力度,加强宣传教育与媒体报道等措施加以有效应对.

关 键 词:跨国公司  企业社会责任  差异性表现  原因与对策
文章编号:1002-0594(2007)05-0076-05
收稿时间:2007-03-05
修稿时间:2007-03-05

On the Reasons and Countermeasures for Differences in MNCs' CSR Performance in Different Countries
ZHU Wen-zhong.On the Reasons and Countermeasures for Differences in MNCs'''' CSR Performance in Different Countries[J].International Economics and Trade Research,2007,23(5):76-80.
Authors:ZHU Wen-zhong
Institution:Guangdong University of Foreign Studies, Guangzhou 510420, China
Abstract:It is commonly recognized that MNCs will be equally socially responsible in both their counties. However, research results indicate that MNCs may differ greatly in their CSR performance The paper concludes that the reasons for the differences mainly include their internal cost pressure, own country and host in different countries. difficulty in internal control, external institutional bias, defects in governmental supervision, and differences in legal environment, etc. It is thus suggested that countermeasures, which include perfecting relevant regulations, establishing mechanisms for international cooperation and communication, enhancing supervision, inspection and law enforcement as well as strengthening education and media reports, should be taken to handle the issue effectively.
Keywords:MNCs  CSR  differences in performance  reasons and countermeasures
本文献已被 CNKI 维普 万方数据 等数据库收录!
设为首页 | 免责声明 | 关于勤云 | 加入收藏

Copyright©北京勤云科技发展有限公司  京ICP备09084417号