| 地域文化对体育彩票销售影响的探讨——以安康市体育彩票销售为例 |
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| 引用本文： | 李龙军,王钦安.地域文化对体育彩票销售影响的探讨——以安康市体育彩票销售为例[J].价值工程,2011,30(27):316-317. |
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| 作者姓名： | 李龙军 王钦安 |
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| 作者单位： | 1. 安康职业技术学院,安康,725000
2. 安康学院,安康,725000 |
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| 摘 要： | 影响体育彩票销售的因素有很多,尤其是地方经济水平、宣传力度、博彩方式等。而地域文化对体育彩票的销售也有着不可低估的影响。文章以安康市体育彩票销售在陕西省各地(市)中所表现出的差异性为例,采用调研咨询法、文献资料法、数理统计法探讨了安康地域文化及其对体育彩票销售的影响,并针对安康地域文化特点提出了提升安康体育彩票销售的建议。
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| 关 键 词： | 体育彩票 地域文化 安康 销售 |
Impact of the Geographical Culture on the Sales of Sports Lottery:Taking the Sports Lottery Sales of Ankang City for Example |
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| Li Longjun,Wang Qin'an.Impact of the Geographical Culture on the Sales of Sports Lottery:Taking the Sports Lottery Sales of Ankang City for Example[J].Value Engineering,2011,30(27):316-317. |
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| Authors: | Li Longjun Wang Qin'an |
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| Institution: | Li Longjun; Wang Qin＇an (1)Ankang Vocational Technical College, Ankang 725000, China ; (2)Ankang University, Ankang 725000, China) |
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| Abstract: | There are many factors that impact the sales of sports lottery,particularly the level of local economic development,propaganda deegree,betting methods.But the local culture plays a very big impact on the sports lottery sales.In this paper,taking the differences of the cities in Shaanxi Province in sports lottery sales in the Ankang City for example,the impact of the geographical culture on the sales of sports lottery is discussed by the research method,literature,statistics,logical analysis,and the suggesti... |
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| Keywords: | sports lottery regional culture Ankang sales |
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